It has been analyzed that the 4th industrial revolution has affected Emirates airlines in many ways. First is related to artificial intelligence. It has been evaluated that Emirates airlines focus on considering the use of robots so that passenger baggage can be managed in a proper manner. It has the entire process which is related to arrival at the airport, check-in, boarding gates, seamless and uninterrupted services. Also in that, there is no need for human intervention, the process takes place in a smooth manner.
In the present scenario, the emphasis is given on setting an artificial intelligence powered bot right in the online advertisements. It has been evaluated that the bot focuses on analyzing the user’s intent based on important terms. These terms are mentioned in their queries and also on the page where it is shown. For instance: If the focus is given on the advertisements that are displayed on the article from Conde Nast Traveler that talks about the Maldives, then it can be showcased and the users or the customers can be induced to consider vacations in the Maldives.
Also, it has been seen that advertisements help the customers to solve their queries. They can easily ask any questions which they want as it solves their queries. It is important to solve the query of the customers so it is the platform that can assist in asking the questions and prompt answers can also be given to them.
Data is considered as a key that can unlock the overall potential of AL. It can be said that this is one of the major reason that Emirate airline came into partnership with Oxford University so that data science lab can be launched. The motive behind this is to redefine the overall experience of the consumers so that improvisation can be made in personalization with the consumers. Improvisation has been made to test and develop new business solutions by considering big data and real-time analytics. It also helps to bring transformation into the overall customer’s centric travel experience company.
Emirates also announced that the company has considered cutting-edge 3D printing technology for manufacturing the components for creating the aircraft cabins. Also, the use of the selective laser sintering was considered for innovative 3D printing technique to create video monitor shrouds. It has been seen that major achievement of the company relates to the 3D printing. Also, it has been seen that certification and installation of aircraft cabins air vent grills for onboard trails were also considered by the company.
It has also been seen that using 3d printing will help to deliver various advantages for the company including the inventory management for thousands of the components related to aircraft interior cabin. The airline can easily print components on demand by focusing on the small time frame and it will not hold a large inventory of the components which are spare or have to wait for the replacement components.
On 16 JULY Emirates created an integrated baggage management system which is in-house and it is known as Wasla. It is considered to offer full control of the activities related to worldwide baggage operations. Wasla considered baggage scanning data from the airline network and offer Emirates airport team with data related with the status of the bag. If the focus is given on the last years it has been analyzed that the company processed 35 million bags. It has been seen that the company has the ability to track the consumer’s baggage at any level that states that they can proactively consider them as the major points at the time of journey. It also enables the frontline staff to offer better services. The company has focused on introducing applications and processes that offer the customers accurate data in context of the delivery of bags by considering automation and also it makes the best use of the technology that is available.
Also, IATA resolution was made to minimize the mishandling and baggage fraud. It also enhances the level of customer’s satisfaction and also increases the baggage management landscape at airports which are situated all over the world. In 2014 the resolution was issued and it is important for the IATA airlines to be implemented by 1 June 2018. It has been seen that company also attained the compliance certificate in advance of the deadline.
The interior of the Emirate aircraft has 3D 360 degree view. The 3D seat map gives a good experience to the customers. In this, the focus is given on considering the stroll that consists of different cabin classes to search the options related to seats and also there are flight features which can be analyzed. This is known as one of the new features which are available on the website of the company. The website of the company is Emirates.com that allows the customers to search through the economy, business and first class cabins and also an iconic onboard lounge and the facilities related to Spa are available on the plans which are of the company. This facility has enhanced the comfort level of the customers and also enhanced the level of satisfaction. It has been evaluated that customers are considered as an asset of the company.
Emirates airlines have various new facilities and introduced the latest aircraft. It has been analyzed that the company has introduced a new first class suite on board which the feature of virtual windows. In this the customers can easily view the pictures projected in from outside the aircraft and also they are not able to see directly outside. In this, the fiber optic cameras are used which helps the customers to view the pictures in a proper manner. It has been stated that when windows are removed from the future plans then it makes them lighter and also faster to use. The president of the company “Sir Tim Clark” stated that the pictures were good and it’s better than if seen with the normal eye. The virtual windows are set in the first class cabin of the company new Boeing 777-300ER aircraft. Also, the president of the company told that BBC that the main focus or the aim is to introduce the plans with no windows. He stated that imagine that if you are boarding in the plane with no windows from outside, but when you enter there are windows. So, “Now you have one fuselage in which there no weakness related to structure just due to the reason related to windows. The aircraft are lighter and can fly faster. Also, it has been analyzed that the less fuel will be used and the airplane can easily fly higher. “
The management of the company has focused on clarifying that they are keen on the overall block chain technology related to future. They consider that the block chain will consider everything in the next five to 10 years and also they will focus on how to consider the technology or how adaption can be made in context to the airline industry. One sector in which the block chain can give influence is to give a positive impact on the payment procedure of the company. In the recent case, this can be considered through IATA clearing house which is known as ICH. This focuses on the platform for making a payment between the airlines on an international platform by considering the use of currencies. Also, Clarks believes that by considering the block chain on the level of transactional it can assist ICH to bring improvisation in the tracking of the overall transactions. This, in turn, would also lessen the time the airline would consider or pay one another. In the present case, payment can be made on an urgent basis or immediately.
The easiest way to explain block chain is that it is related to the chain of transactions. If new transactions are there it is appended to the information chain. Also, it is a part of the entire process related self-checking which focuses on calculating the entire block chain for the sums. It has been if tampering was there then the information would be incorrect and it is important to be corrected first before the next transaction which is added. By considering the biometric technology it has been seen that it evaluates proper simplification with the overall database of the passenger. This can also help in customizing the overall flying experience for the program members. By considering the block chain and identifying the use of the block chain it has been seen that it allows the customer’s data to be safely maintained with the other airlines. Also it has been seen that with the database in the cloud there is no requirement of maintaining the central database by the employees of the airline.
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