Encyclopedia Research Of Critical Psychology On Rubi Transportation Company’s Disability Service Possibility

Selection of the research area and formulation of research aim and questions

Discuss about the Encyclopedia Research of Critical Psychology.

In accordance with the proposed methodology and the considered research topic, it can be said that the primary motive of the research is to have a coherent understanding about whether the Rubi Transportation Company can afford to extend their service provision for disability service or not. Henceforth, a convenient research process for the concerned research paper would include a thorough systematic process. The systematic process includes

Selection of the research area and formulation of research aim and questions

The present research paper would be initialized by selecting and contemplating a distinct research area, which would be accompanied by formulation of relevant aims and objectives. It is because with the help of a properly defined aims and objectives, the paper will be able to deduce a suitable result at the final stage. Henceforth, right after selecting an attainable research area and establishing apt aims and research question, the paper will be conducted with the philosophical approach of positivism. More precisely, with the help of positivism philosophy, the researcher will be able to make an objective approach, which is essential for the research topic. Moreover, this particular research philosophy will support the paper to collect necessary data and interpret it to acquire a quantifiable and observable finding.

Right after selecting an individual topic and formulating apt aims and objective on behalf of it, the research would proceed to make an in depth secondary research process, the paper will collect data from the existing literatures. In this context, it should be mentioned that the methodology has prioritized upon the descriptive research design as the paper is considering the applied research method. Therefore, reasonably the paper would rely upon the observational data and data and random survey, which are possible through occupying a descriptive research style.

Right after obtaining relevant secondary data from a thorough literature review, the paper will move on to collect primary data as the research questions demand fruitful yet practical and realistic answers. Keeping in mind about this particular concern, the study will concentrate on primary research method. More specifically, the research has already utilized the secondary research method for accomplishing a profound literature review, which has paved the door for conducting a primary research for quantifiable and observational data. Following this, the next step will be to appropriately interpret and analyze the acquired data with the help of quantitative data analysis technique. However, it is significant to mention here that for the relevant data acquisition, the entire paper has relied upon the random survey and interview techniques considering the research questions about the possible problems faced by the organization and the customer needs.

Conducting literature review and selecting data collection and analysis method

Nevertheless, the research will thereafter proceed by having a quantitative data analysis to support the primary data collection technique. Thus, following the fundamental technique of quantitative analysis, the paper will emphasize the objectives and its measurement by performing numerical interpretation of the acquired information

After completing all the necessary steps, the research paper will deduct the outcome and will attempt to align it with the objectives and aims those have been contemplated at the beginning of the research paper. Therefore, the entire process will be culminated by making recommendations to combat the identified problems of the company alongside along side will establish a reasonable understanding about whether the considered project will be feasible and attainable or not.

As discussed in the above, the data will be collected in a primary data collection method. As mentioned above, the paper is prioritizing applied methodology, which means that the convenient data collection method will be survey with random sampling technique and interview with a relevant questionnaire. More precisely, for collecting relevant data to know customer needs and their individual and collective perceptions about the WAT service and how many individuals are in need of a WAT service, the research will conduct a survey. In this respect, it is to mention that the research will not ignore one of the research objectives to identify the exact market gap. Considering this need the paper will take help of the interview method in accordance with the primary research method. For this particular data collection technique, the study will conduct a telephonic interview with two of the managerial figures of the concerned organization. However, whereas through the survey method, data regarding the number of disables people in Sydney and how many of them exactly require the service, the interview segment will give hint about the possible requirement to set up the new project and the possible budget for this. Most importantly, for the survey a sample size of 50 disabled individuals and 50 normal people will be selected.

In this section, it is required to mention that the research has also relied upon relevant data on rules and regulation regarding the transportation of the disabled people in Australia. Along with current information about the rules and regulation regarding the usage and need of WAT service for the disabled individual, data about license and the required fees for occupying the licenses have been required. Therefore, instead of collecting data through survey and interview, the paper has occupied online market research in terms of secondary research. Nevertheless, the collected data from both the survey and interview process with the help of convenient questionnaire will be assessed through both quantitative and qualitative techniques. The data from the survey will be interpreted through numerical analysis and the perceptions of the two managers will be analyzed in a quantitative manner. Most significant to state here for accomplishing both of the data collection method, Google forms, survey Gizmo and Typeform will be selected. However, for data acquisition from the two managers, considering the lack of time and lack of availability to meet in person, the research will take help of telephonic interview.

Collection of primary data and quantitative data analysis

If the considered research will be conducted through the proposed method underpinned above then the expected research outcomes will possibly be the following –

On behalf of this particular concern, it can be expected that if the survey and interview will be done according to the proposed design then a vital anticipation could be made about the future profit for Rubi transportation. Most significantly, it can be expected that the acquired data will give a clear indication about whether the elaboration under profitability has been relevant or not.

Against this particular question, the paper could expect a distinct numerical number regarding the existing disabled individuals residing in Sydney. On the other hand, a handful of data could be expected about varied and individual needs of WAT service. It should be denoted here that the best possible ways to provide WAT service could also be acquired as per the expectation. If the paper could gain success in acquiring appropriate data about the individual and collective perceptions of the common individuals, then it can be expected that the paper would be flexibly able to provide fruitful recommendations to meet the identified customer demands.

With the help of interview and qualitative data collection and analysis of technique, it is expected that the research will give clear indication about the current condition and concern regarding WAT service. It will help to identify the gap between the staple requirements for expanding service for WAT and the present affordability and corporate culture of Rubi Transportation. If the proposed research methods would be applied and accomplished appropriately, then it can be anticipated that the paper can acquire a firm answer about how much profit or loss the organization will receive on behalf of expanding its venture.

One of the most significant expected outcomes is the identification of all the possible problems that the concerned enterprise could face in future with the help of interviews and thorough market research. It would be one of the most significant as per the fact that the identified problems will help the researcher to propose some relevant solutions, which may prove fruitful for the organization in future. For example, it can be anticipated that the organization might face the issue with the existing license issue related to WAT service, therefore it could be suggested that the organization should take help from the local legislative and governmental offices, which are enthusiastically extending their interest for encouraging business houses for investing in this particular venture.

Therefore, it can be expected that a convenient solution for the organization could be given along with recommending whether it would practically feasible or not. However, it should be stated here that without the help of the primary mentor, the establishment of the proposal would not have been possible. From making decisions about the research topic and applicable research methodology to constructing literature review with the help of relevant secondary resources, the proposal has been promptly supervised by the professor in charge.

References

Bourke, Brian. “Positionality: Reflecting on the research process.” The Qualitative Report 19.33 (2014): 1-9.

Brinkmann, Svend. “Interview.” Encyclopedia of Critical Psychology. Springer New York, 2014. 1008-1010.

Bryman, Alan, and Emma Bell. Business research methods. Oxford University Press, USA, 2015.

Bryman, Alan. Social research methods. Oxford university press, 2015.

Collis, J., & Hussey, R. (2013). Business research: A practical guide for undergraduate and postgraduate students. Palgrave macmillan.

Ellis, Elizabeth H. Use of Taxis in Public Transportation for People with Disabilities and Older Adults. No. Project J-7, Topic SB-26. 2016.

Eriksson, Päivi, and Anne Kovalainen. Qualitative Methods in Business Research: A Practical Guide to Social Research. Sage, 2015.

Gray, Carole, and Julian Malins. Visualizing research: A guide to the research process in art and design. Routledge, 2016.

Gustafsson, Anders, Andreas Herrmann, and Frank Huber, eds. Conjoint measurement: Methods and applications. Springer Science & Business Media, 2013.

Hair, Joseph F. Essentials of business research methods. ME Sharpe, 2015.

Karlsson, Christer, ed. Research Methods for Operations Management. Routledge, 2016.

Matthews, Bob, and Liz Ross. Research methods. Pearson Higher Ed, 2014.

Nelson, John D., and Steven Wright. “24 Flexible transport management.” Handbook on Transport and Urban Planning in the Developed World (2016): 452.

Panneerselvam, R. Research methodology. PHI Learning Pvt. Ltd., 2014.

Saunders, Mark NK, and Philip Lewis. Doing research in business and management: An essential guide to planning your project. Pearson Higher Ed, 2014.

Silverman, David, ed. Qualitative research. Sage, 2016.