Advantages And Disadvantages Of On-line Retail And E-commerce Website Design

Advantage

Advantage

Advantages that are present in the course of usage of on-line enterprise business in the course of functioning of amazon.co.uk are as follows: –

• Low financial Cost: in case of amazon.co.uk, the main advantage that they have enjoyed due to the implementation of the on line enterprise system includes the fact that the cost that was incurred in the starting of the business was very low.
• Products display: the display of the products that are provided in Amazon instils the fact that the clients find it easier to surf. This helps in finding their product in a faster rate, increasing the sales rate of the products
• Offers: offers that are provided in the website are well displayed. The interface of the website helps the users to get attracted towards the product that is to be brought. This is one of the main reason that makes the users get highly interested in buying products from amazon.co.uk
• Videos: The main advantage that is present in the course of business orientation that amazon.co.uk enjoys over other websites is that they possess a video channel which telecasts their original shows. This increases the popularity of the organization. this leads to the fact that the revenue that is earned is higher than other websites.  

Disadvantage

Disadvantages that are present in the course of usage of on-line enterprise business in the course of functioning of amazon.co.uk are as follows: –

• High competition: With an increase in the competition in digital platform the efficiency that was present in the initial stages of the business management has decreased in a huge extent. Competition from eBay and other business organization that implements the digital platform.    

Legal Limitation

The main legal issue that is faced by Amazon is that the products that are sold are marketed world-wide. This causes legal issues in the commencement of the entire process.  

Advantage

The advantages that are present in the course of processing of the for implementing the on line enterprise are as follows: –

• Managing supplier management: Managing supplying management is one of the main reason that prosecutes the better functioning of the project. This includes the aspect that the project management can be more efficient in nature. This is also considered to be one of the main reasons behind the success of the . In case the management supplier management was nit performed with higher efficiency the main problem that would have been present will includes the fact that the commencement of the project will be done with higher accuracy.
• Section diversification: Section diversification is considered to be one of the advantage that helps in better completion of the shopping. This section diversification of the website helps the users to perform their surfing in a better manner. This helps the users to get a vaster view of the products that are available in the website. This better viewing of the website ensures the fact that the commencement of the purpose gets performed in a better manner.

Disadvantage

The disadvantages that are present in the course of processing of the for implementing the on line enterprise are as follows: –

• The products that are available in the is not sold in global basis. This leads to the fact that the products that are sold in the will be sold only in United States. This affects the revenue earning of the website. This again harms the competitive aspect of the business organization. In case the would have provided service all around the globe, this would have increased the sales a d revenue of the business organization.

Legal Limitation

Legal limitation that is present in the is that the food that they supply needs to pass the legal boundaries for getting certification.

Advantage

Advantages that are present in the course of business management of are as follows: –

• Offers: the offers that are provided in the projection of the management are highly visualised. This helps in better understanding of the offers that are present. This also helps in understanding of the fact that the commencement of the project can be performed with high efficiency. This ensures the fact that the users of stays updated regarding the functioning of the project. This leads to the fact that the concepts that are processed with the managed with the commencement of the projection will help the users to gain efficiency n understanding the schemes that are provided by .
• provides different sectional goods for the protection of the management of the prosecution of the data analysis. Gifts that are to be bought for the specialised events are sectioned and this increases the efficiency of the project    

Disadvantage

• Seller Issue: Seller Issue is one of the main disadvantage that is present in the course of management of the project. In this case the sellers might not sell original products, leading to the fact that the users might get deceived as the product that is being sold to them might not be the original product. This is certain to decrease the sales rate of .  

Legal Limitation

Trademark security acts as one of the major problem that is faced by the. This affects the trust that is gained during the period of business management.

Supply chain management of amazon.co.uk: Amazon has been rapidly growing due to the fact that the processing of the supply chain management has been very efficient in nature. Outsourcing of inventory management has been one of the main reason that the efficiency of supply chain management has been very high. Despite the fact that the products that are sold are 82% from third party, delivering of the products is performed Amazon itself.

Supply chain management of Supply chain management is not much efficient in nature. This is the sole reason that they are unable to meet the competitive expectation of the clients. The profit that is made by Marks and Spencer is very high as the there is no such cost incurred in the supply chain management and this is how the revenue is collected.    

Supply chain management of is very efficient in nature. This is the main reason that is still capable of competing with their fierce competitors. This is the reason that the sustainability of is very high. In case would have poor supply chain management system, the proficiency of will be lost

The Brand of the Company: The selected organization is named as Fashion Sales. The organization sales fashion garments to the customers. The organization sales both the men and women garments.

Five Interactivity Features: The website has several interactivity features. The website has a main menu that can be used for navigating the website. The menu has six essential links to different pages that can be used to locate different pages of Fashion Sales website. The website has add to cart option that can allow the customers to add products to the cart before buying it. This cart button is available everywhere the product is listed. The customer can also add the product to wish list if he/she wants. The customers can easily manage the cart and wish list. The selected products are added to the cart and wish list respectively. Then the customer can adjust the amount of the product in that list also. The products can also be removed from the list. Quick view is also a very essential feature of the website. The customer can click on the quick view. After the customers click on quick view, a small section will appear on the screen which consists of name of the product, price, add to cart, wish list, SKU, Category and many other details. The coupon is another feature of the website. The customer can apply coupon to the cart. If the coupon is applicable to that product then the couple will be applied.

Disadvantage

Product Presentation: The product presentation is done in a very good way. Each of the products has at least two images which can allow the customer to see the product from different angles. All the products are under a category. That’s how the products can be easily managed and tracked. The website will show the related product to the customer based on its category. Each of the product will be shown in a separate page if it is clicked. In this page, the image of the product will be visible in a large section. The price of the product will be seen just at right side of the image. Below that, there will be available stock and product name. All the contents like add to cart, wish list, buy and other details will be available in that section.

Online Supply Chain Management: The website has the details of availability of the product. Each product availability is mentioned in the product details page. Such as the destroyer pants are 25 in stock.

Customer Service Features: The website allow the customer to lodge compliant through the mail or contacting the customer service operation using skype mail. The customer can ask for return when the product arrives.

Customer Feedback: The customer can give feedback to the product using the review feature. The customer can rate the product and write a review.

Legal Obligations for Distant Selling: The website does not configured any legal obligations for selling product to distant locations.

Order Payment Feature: The website allow the customers to buy products and make payment directly from it. The PayPal and other two options for payment are selected in this website. The main payment method is PayPal.

Creating the Website: The website has been created using the cloudaccess.net hosting website. First, the account is created in cloud access then the word press is selected. The name, domain name and other details of the website has been inputted. After the website details are provided, the purchase of the website is completed.

Theme Selection: The default theme of the created website was twenty seventeen. In order to have a better theme for the website, the OceanWP theme has been installed and activated. This website theme requires installing three plugins named elemetor, ocean extra and WPForms. After installing these plugins, the theme was fully activated.

Installing Plugins: First, the Akismet Anti-Spam and Hello Dolly plugins are deleted as these two plugins will not be used in the website development. The first plugin to install is the Ocean Product Sharing. This plugin adds social share buttons to the website. The second plugin is the Ocean Custom Sidebar. It generates an unlimited number of sidebars and place them on any page you wish. Ocean Social Sharing, the third plugin in the website, add social share button to posts. The other plugins are Contact Form 7, WooCommerce, WooCommerce Variation Swatches, WooCommerce Wishlist, Custom Sidebars, Elementor Addons & Templates – Sizzify Lite, Essential Addons for Elementor and Premium Addons for Elementor.  The woo commerce plugin has been setup to create the cart, my account and checkout pages. The setup is done through the website but it can also be done using Woocommerce shorthand codes. Then the WooCommerce Wishlist has been configured to setup the appearance of th wish list button.

Legal Limitation

Website Description:

After going through the entire website, in the top left hand corner the log is seen. The logo is portrayed with the help of a woman showing off her skirt. Each and every pleat of the skirt is painted with different colours. This diversification of colours depicts the variety of products that are present. This diversity in colour also depicts the fact that choice can be made among several different options providing a better and efficient management of shopping and earning interest of the user and the client who wants to buy products.

Moving towards the centre of the top notch, several options can be seen. The options that are present in the webpage includes the home page. This inclusion of the home in the webpage includes the fact that the projection of the entire website at a summary is provided. After the Home option, ‘track your order’ option is provided. With the help of this option tracking of the placed order can be made. After this option, ‘My Account’ option is present. This option helps in string the data of individuals. This option is also used for updating personal information as it is required for better commencing of the project. After that ‘Cart’ option is seen. In this option, the products that are already added to the cart is listed along with the wish list option that helps in marking the products that are liked.

This image depicts that there has been a sale that is going on. The offer that is given is 25% off on the products that will be bought from the website. This part of the website procures bright coloration and a proper contrast colour segmentation which will attract the users.

This portion shows that the diversification of the website is very high. This ensures the fact that the demands of the clients are taken into consideration. The diversification of the categories will help the users to gain better understanding of the segment that they want to get into. This section also shows that there is a diversification in accord to the seasonal changes as well as the trends that are in fashion.

This section deals with the fashions that are new in market and are in stick. This section deals with the latest fashion trend and the option of having a quick look of the newly arrived product helps in increasing the efficiency of the website.  

This section provides the exclusive brands that are available and the contacts that must be contacted inn case of any issues regarding the order that is already or that is ti be placed.

The product page is also very simple and easy to understand. Images of the product appears in a very large size that allows the customers to properly see what they are buying. The PayPal buy now option is also available in the website. At the left side, the product listing ordered by ratings are also present. As the selected product is under sale, the original price ad sale price is clearly visible like any other e-commerce website.

Supply Chain Management

The word press has been selected because of its high level support to the developers. All the basic needs for creating the website can be implemented using the word press. The first work was to install a theme that can support the e-commerce set up. That is why the OceanWP has been installed. The theme is much more advanced and effective than default theme named twenty seventeen. After installing the theme, the plugins were installed. The plugins are essential because the plugins are very helpful in extending the website features and implement a proper e-commerce website. First, the Akismet Anti-Spam and Hello Dolly plugins are deleted as these two plugins will not be used in the website development. The first plugin to install is the Ocean Product Sharing. This plugin adds social share buttons to the website. The second plugin is the Ocean Custom Sidebar. It generates an unlimited number of sidebars and place them on any page you wish. Ocean Social Sharing, the third plugin in the website, add social share button to posts. The other plugins are Contact Form 7, WooCommerce, WooCommerce Variation Swatches, WooCommerce Wishlist, Custom Sidebars, Elementor Addons & Templates – Sizzify Lite, Essential Addons for Elementor and Premium Addons for Elementor.  The woo commerce plugin has been setup to create the cart, my account and checkout pages. The setup is done through the website but it can also be done using Woocommerce shorthand codes. Then the WooCommerce Wishlist has been configured to setup the appearance of the wish list button.

The products are added to the website so that product presentation can be tested. More than one product is added to test the price range, product review order list and other features can be tested. One product has two colours. This has been done to show how the variation products are added to the product list. In this website, PayPal payment option have been given priority. This is because the PayPal is the most used payment gateway in the whole world. Other two payment gateways are also present so that customers can easily make payment. For each product two images has been selected because one image is not enough for a user to judge a product easily. More than one image will be useful in presenting the product effectively. As the customers want to shrink their search list as per their need in the shop page, filter by price and product categories has been used for filtering products has been implemented. The footer only the contact information as it is a dummy site and only needs to have essential or basic features. A logo is essential part of a website, therefore a logo is attached to the website header. The wish list differs from the other options from the menu that is why it is shown as a button.

The website design is kept simple so that the customers can concentrate on buying products rather than being confused due to complex design.

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