These is a theoretical concept used in agriculture to help understand importance of traceability to both the product and the company (Aparicio & Harwood, 2013). Traceability of a product given or produced ensures that the right raw materials are used during the process of manufacturing to ensure it fits the requirements in the market. Traceability is important to the company as it helps create trust among the employees as well as the customers as the product given is in the right shape and good quality as required.
Strategic theory gives the idea that, well developed products and services in the market are likely to be marketable than those that are not (Armbruster, 2012). Traceability of products is very useful to an enterprise in that it helps layout a clear definition of the products given to ensure positive customer outcome.
Traceability ensures positive and healthy competition in the market as well developed products are enhanced. This is done by ensuring that there is adequate supply of the confirmed products in the market important in ensuring demand arising is well catered for (Hoorfar & European Commission. 2011). Competition can also be enhanced relevantly by ensuring proper storage of documented data about the product in question.
Any adopted trend in the market or in product development structures is faced by various problems. In traceability process of products, various problems can be addressed, some of these problems include; unhealthy production issues, incompatible measures of the products cited, use of outdated raw materials among others.
Traceability is a factor of business used for product verification. Factors affecting traceability are issues to do with management of the process (Karadgi, 2014). Some of these factors include: lack of adequate skilled personnel to carry out the process, lack of support from the stakeholder’s lack of adequate capital to carry out the process, poor management skills among others.
The questionnaire developed below is a self-completed and open ended, where the respondent is supposed to give his or her own view as required by the questions. In completion the respondent is supposed to give or hand over the questionnaire to the researcher or rather the interviewer.
Is the process of traceability of any value to the product and to the company distributing the product? Yes or No. Please give a detailed explanation for your answer.It’s important for the researcher to ask this question as it gives an insight of how different individuals understand traceability and its importance to both the product and the company involved. The preferred subjects for these question are the customers. This is because customers value the need of having that product and how better it should be developed to satisfy their needs. In general, I would prefer, other people other than the manufactures of the product to participate in the pilot study as they understand the difference between the product given and what fits the desire of the buyers.
How can traceability be strategically improved to benefit the enterprise of the product? Please give a well explained answer.It’s important for the researcher to ask this question to help understand the views on how better to improve traceability process to benefit enterprise. Business personnel’s are best suited to answer these question. This is because, the business personnel understands the depth and value of selling a well-developed product to the customers. I would prefer experienced business individuals to give their views as they understand the need of valuable products in the market.How can healthy competition be enhanced while using traceability? Give a comparison of befits and failures of enhancing traceability in the market.
The researcher should ask this question to help understand both benefits and failures of traceability in improving the market structure in terms of competition. Business experts are best suited to answer this question, this is because, they can easily identify the benefits as well as the failures of the process in the market. In general, I would prefer business people who clearly understand the differences between benefits and failures of a product in the market and best measures in which the failures can be improved to enhance competition.
What are the general problems that can be addressed by impacting the process of traceability in the market? Please outline at least four problems.The researcher should ask this question most importantly to get an outline of the various existing problems that needs to be solved by impacting traceability in the market. Both business personnel’s and the customers in the market of the product can answer this question. This is because both understands their needs and the quality of the product they require to satisfy their needs. In general, I would prefer producers of the market to take a pilot study of the questionnaire to help them understand what is required of the products taken to the market.
What are the main factors that can be traced to have negative effects on traceability process? Clearly describe how the factors affect the process to limit its requirements in the market.
The researcher should ask this question to help understand the factors limiting traceability process to help develop appropriate solutions. Manufacturers and producers of the product as well as business experts are the best ones to answer this question. This is because, they understand the reasons why the intended success is not achieved as expected in the market and how best these issues can be solved. In general, I would prefer the manufactures of the products to pilot over the questionnaire, this is because they have ideas on how the process should be carried out and how best the impacting problems can be solved.
The maximum time required to collect this data is 12months. This is differentiated as follows;
Four (4) months for preparation
Two (2) months to identify appropriate subjects
Six (6) months to administer the questionnaire and get feedback from the subjects.
References
Aparicio, R., & Harwood, J. (2013). Handbook of Olive Oil: Analysis and Properties. Boston, MA: Imprint: Springer.
Armbruster, W. J. (2012). US programs affecting food and agricultural marketing. Berlin: Springer.
Espi?neira, M. (2016). Advances in Food Traceability Techniques and Technologies. Elsevier Science.
Hoorfar, J., & European Commission. (2011). Food chain integrity: A holistic approach to food traceability, safety, quality, and authenticity. Oxford: Woodhead Pub. Ltd.
ICCIP (Conference), Zhao, M., & Sha, J. (2012). Communications and information processing: International Conference, ICCIP 2012 Aveiro, Portugal, March 7-11, 2012 Revised selected papers. Berlin: Springer.
Karadgi, S. (2014). A reference architecture for real-time performance measurement: An approach to monitor and control manufacturing processes.
KIRITSAKIS, P. A. U. L. (2017). OLIVES AND OLIVE OIL AS FUNCTIONAL FOODS. S.l.: JOHN WILEY.
Wuest, T. (2015). Identifying product and process state drivers in manufacturing systems using supervised machine learning.
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