Integration Of Human Resource Management And Corporate Strategy: A Case Study Of Nestle

Nature of Industry

Discuss about the Integration Of Human Resource Management Corporate.

The paper will provide information about the nature of the food and beverages industry Nestle. Along with this, the overview of the organization is also discussed briefly in this context. The key challenges Strategic Human Resource Management that creates a major problem for the Nestle Company are also discussed briefly in this paper. The work of the HR manager and its team in the organization are also briefly elaborated in this context. Along with this some recommendation and suggestion regarding the key challenges and also the HR management team are also given for the better growth of the firm.

Nestle is one of the world’s largest food and beverage industry which has about 2000 brands in the global market and are present in 189 countries all over the world (Cascio, 2018). The main purpose of this company is to enhance the quality of life by contributing healthy product that can satisfy the needs of the customer. The main motive is to deliver the best product in the market so the industry is growing with a huge profit over years and years.

Nestle is a food and drink company whose main headquarters is in Vevey, Switzerland. Formerly the company was founded by Henri Nestle in 1866 and presently Paul Bulcke is the CEO of this company (Hussain, et al., 2018).  Since established over 150 years ago this company makes a huge trust in the people and thus becomes one of the leading brands in the world. A number of 280,000 employees have worked in this organization throughout the world and has 450 factories in around 86 nations (Brewster, et al., 2016). In 2011, Nestle was the number one company among all the Fortune Company but after the loss of 200 billion its rank, it becomes 13^th in the global market (Sheikh, and Naveed, 2016). In 2017 the company sales about 89.8 billion products all over the world. The product of this company is mainly baby products, water bottle, cereals, cosmetics, chocolates and biscuits, frozen foods, ice cream, dairy products and pet foods. Apart from this, Nestle Company is one the main shareholder of the brand L’Oreal Company.

The Strategic Human Resource Management Challenges that have been faced by the Nestle Company are as follows:

• Working with a plan is the main purpose of a company and if not happen then the company will possess a huge loss in the industrial market. Since it is an international company so conflicts have been arises between the different departments of the people in both the international and home country too. As it is one of the largest industry and possess a huge number of employees so a disrespectful behavior has been arising between the employees (Jackson, et al., 2014). The leader cannot listen properly to the team workers and thus an issue has been arises between them which thereby creates an imbalance of power in the organization.
• Apart from this, a main problem of the organization is the communication barrier. Since it is an international company so different employees have different language and so it creates a huge problem for the international leader to understand their behavior. Due to this communication issue sometimes wrong messages are put forwarded to the leader which can cause a huge mistake in work also. The lack of cultural understanding and the ascent of people also creates a problem for the leader to know their needs. The main effect of this communication barriers is that the confidence of the lower level employee becomes down because they are not in a position to communicate with the higher level workers for their problem and also for the organization. Due to this issues, the Nestle Company are affected too much in the market. The management system creates a big pressure on the worker that affect them a lot (Brewster, 2017)
• Another major problem of the Strategic Human Resource Management is the equality factors among the workers. As it is an international company so discrimination between the workers of the home and the global country makes a huge conflict in the organization (Oshin-Martin, 2017). The employees of the home country are mostly preferred by the organization. Due to this, the confidence of employees working in this organization are decreased day by day. Apart from this, the salary, allowances, and bonus are not equal for all the employees belonging to the same position and hence it affects the organization as well as the workers too (Brattonand Gold 2017)
• Lack of proper training creates the problem for the employees in the organization which affect the morale of the workers, as well as huge conflicts, has also been arises between the different departments also.  This conflict also effected leaders and the members for discussing about the needs or any other kind of problem. Apart from this the training and the development strategies of the management are not up to the mark and this causes huge issues for the management team to perform the work properly (Kramar 2014)
• The last problem of the SHRM is not following the rules and regulations of the law and hence it creates a huge imbalance to the Nestle organization. Apart from this the compliance of the organization is not proper and also the leadership quality of the higher officials are not so good (Armstrongand Taylor 2014)

The Human Resource Management of the Nestle Company is very flexible and active and can do their work efficiently in all types of the situation for the better growth of the firm. Their decision is most important for any kind of legal and agreement purposes in the market (Reiche, et al., 2016). Apart from this, the work of the HR manager is respected by the employees of the organization. Since Nestle is present internationally all over the world so it is necessary to respect the labor laws. The management mainly considered on the development of the organization in the market and how it gains profit at a huge rate from there. The HR manager and their staff of the organization will provide support for handling the employee’s matter before the issues make a huge problem (Roome, and Louche, 2017). The staff working under the HR management team whose major function is to provide the best employee to the HR manager. The whole HR team will manage the legal policies, the application that is related to the Nestle organization. Apart from this the recruitment of the employee are also been done by the HR management team (Mishra, 2017). They selected those people who are dynamic, hardworking, honest and trustworthy to the company. The HR management team also have the power to terminate an employee from the company and also has a power of transferring them on an urgent basis (Nagaraj, and Shalini, 2016). After terminating an employee they will put a notice in the newspaper on the basis of their criteria or they directly contact with the placement services of the various organization. After this, they selected some resume that matches their criteria than with this person they take the interview and select a better person for that post. Apart from this the HR team also gives training to the employees for the better growth of the firm. Mainly literacy training is provided to the employees and some of the selected employees are sent abroad for studying the market, management and other courses that help makes a business profitable. The HR manager in collaboration with the Line manager’s takes formal feedback from the employees once in a year and the key performance of a worker can also be managed by the HR team (Hussain, 2016).

Overview of the Organization

Some recommendation for the better growth of the Nestle organization are given below:

• It should be recommended that doing proper meetings once in a month can decrease the conflict between the different departments. Along with this, the manager should maintain a good relationship with the employee so that they work efficiently.
• The problem of communication gap can be reduced by understanding the language and culture of the employees. For this, the company gives attention to recruiting a person as a leader who understands the language of its group.
• Apart from this the equality factor between the employees should be diminished and proper training has been given to them for the better growth of the firm.

According to me, the main procedure of the HR Management team is to give proper training to the employees so that they gain proper knowledge about the company and their roles and responsibility and perform for the better growth of the firm.

Conclusion

The paper provides information about one of largest food and beverages company Nestle. After 2011 it becomes the 13^th Fortune Company and the company motive is to give the healthy product in terms of food and drink. Thus it becomes one of the leading brands in the international market. Apart from this five major SHRM challenges that affect the organization and the working of the HR management are also discussed in this paper. Some recommendation and suggestion regarding this challenges are also given for the better growth of the organization.

References

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