Discuss about the Contingent Value of Dynamic Capabilities Method.
Logistic management is one of the subjects looked down upon by many business scholars and researchers. It should, however, be appreciated that this is one of the most important subjects that should be given priority and fresh mind exploration because it is a critical component in any organization. At its best, logistics management can be defined as a component of the supply chain management that is responsible for planning, controlling and implementing the efficient, effective forward, as well as flow and the storage of goods, services and other related information between the origin point and the point of consumption to be in a position to meet the requirements of customers.
This paper will select a case study to analyze its logistics management. To satisfactorily analyze the logistic management of the company chosen, this study will involve preparation of a report based on the identification of logic management strategies employed by the company to ensure that it maneuvers up well.This paper will also look at how the selected company can maintain its competitive advantage and whether the logistic management strategies embraced by the company could be used by other companies for success. This report will also discuss the concept of sustainability and its relevance to the company featured in the case study. Lastly, the report will conclude and give recommendations depending on the findings of the research conducted therein.
For the purpose of this paper, Humanitarian Aid will be used as the case study company. This paper will explore into details the role played by this company as well as its logistics management strategies that have placed it in the better place that it is today. This company ensures that there is efficient, effective and cost-effective movement and storage of goods and other commodities with the aim of ameliorating the pain and suffering of the vulnerable people and Groups (Crane, 2015).This Company begun in 2004 during the time of Indian Tsunami relief effort. Now, Humanitarian Aid logistics means the process of planning, controlling and implementing cost-effective flow and the storage of goods and other commodities and other related information from the origin to the consumption point with the aim of alleviating the suffering of the helpless. This process involves preparedness, procurement, planning, warehousing, and transport, tracing and tracking as well as custom clearance.
Any given company, whether big or small, would succeed in its operations based on the logistic management strategies that it puts into place. Logistic management strategies determine whether or not a particular company will be successful in its operations (Narasalagi, 2015). For the case of Humanitarian Aid, this company has laid out and implemented excellent and functional logistic management strategies that have led to its success. Indisputably, the position that Humanitarian Aid holds today is because of the workable logistic management strategies that it has put in place. On the same note, the success it is enjoying today is as a result of proper logistic planning and implementation. The logistic strategies that the company has put in place to succeed are as discussed below:
Firstly, the company is more results-oriented and transparent in its operation. Transparency and accountability are one of the challenges affecting modern-day companies and corporations. Lack of transparency and accountability in the supply chain has put several companies in a particular state of imbroglio with nothing to do to be in a position to recover from that menace.
Since Humanitarian Aid is a company that deals with the provision of vital materials and commodities to disaster-stricken people, it has to prove to donors pledging millions in aid and goods that they are reaching to those in need.This company is much scrutinized to track the impact of the aid they deliver, not only regarding input and output but also the whole operation. Contrary to this company, Nintendo is a company located in Japan whose activities are not transparent. It is a company whose supply chain is not resulting oriented, and thus the company has failed terribly to the point of getting closure threats.
The company has also used partnership as one of the logistic strategies for its success. This company understands that joining hands with relevant units and bodies will ease the logistic plans. For instance, this company partners with the local government, the United Nations International Humanitarian organizations and military forces to be able to bridge the relief resource and capability gap (Bloemhof, 2015). Evidently, the joint partnership is one of the few ways that organizations use to succeed in their supply chain. Were it not for partnership with the above-mentioned bodies, Humanitarian aid could fond it difficult to cope up with bridging challenges. The partnership has enabled this company to have a quick response to disasters and emergencies.
Malaysia Airport Holdings Berhad, the leading aviation company in Malaysia, uses the same strategy for its success. It believes in partnership with other companies and corporations for the betterment of its operations. Undoubtedly, the partnership has fostered company’s success and growth in many parts of the world.
Establishment and management of an emergency supply chain is yet another logistic management strategy that this company has employed for its success (Liao, 2014).This case happens in places where sophisticated logistics are trying to establish such as in Nepal and Haiti where some extent of coordination between the government and nongovernmental organizations is required (Oliveira, 2014).This move ensures that the logicians can procure, transport and receive effectively for speedy delivery in the event of occurrence of a disaster. This step has ensured that unpredictable disasters such as natural disasters are dealt with effectively when they occur.
The company has also employed the strategy of coordination and prioritization of the movement of the required relief items to the place of occurrence of the disaster. This strategy was put forward based on the fact that relief items differ regarofding their urgency (Ong, 2016).This means that medicines, food volumes required, clothing, kitchen kits and vaccines among other items have a varying degree of sustainability which needs a specific input (Waas, 2015). The setting of priority on which material to transport first depending on their urgency has brought about effectiveness in this company. Many other companies like the Japanese Nintendo have failed due to lack of prioritization to be able to determine which commodity need to go first and the order in which they should be supplied.
Humanitarian Aid has also determined the best packaging for materials to be delivered to disaster-stricken places. This move is often one of the strategies ignored or forgotten by many suppliers even though it is critical. This strategy has ensured that the material transported to the disaster places arrive safely (Schilke, 2017). This strategy was put into place because different materials such as grains, blood, pharmaceuticals among other materials are transported where each material needs its specifications regarding packaging
Proper choice of the unit of carriage depending on the prevailing conditions is another logistic strategy employed by Humanitarian Aid (Schönsleben, 2017). The quality of the infrastructure in the host country, its topography and political situation usually affect the selection of units of carriage with the sole aim of timely delivery of materials to the point of consumption (Selviaridis, 2016). Other barriers, in this case, include inadequate housing, transportation, shelter and communication difficulties. In this case, humanitarian managers consider delivery options such as trucks, ships, aircraft or rail. As opposed to Humanitarian Aid, Nintendo Company does not consider delivery alternatives in areas with poor infrastructure or political instability hence the failure.
It is an undisputable fact that competition is one of the challenges faced by all the business units all over the world, whether small or big. Based on this fact, it becomes imperative therefore to develop ways of gaining and maintaining competitive advantages (Bing, 2014). Now that Humanitarian Aid has won several competitive benefits, there are several ways that it can keep and manage them as discussed below:
Most of the logistics management strategies that have led to the success of Humanitarian Aid are universal and can be actively applied in any other company to bring about the same effects (Mowforth, 2015). The fact that different companies deal with various commodities and clients does not validate the argument that each organization has its logistic strategies. For instance, an organization that has the component of the supply chain would find these strategies relevant (Baker, 2014). Every organization, usually, has target customers for who the commodities are intended. The movement of these commodities from the origin point to the consumer point would involve logistic management thus making these strategies applicable.
Regardless of the company or organization, the logistics management works the same thereby demanding incorporation of similar strategies (Childers, 2017). For instance, collaboration, partnership, determination of the most suitable packaging, exploration of alternative means of delivery if the ordinary methods fail, among other strategies can be employed by any logistic management company to ensure fast, efficient and cost-effective delivery of commodities, material, and any additional information.
Sustainability is a broad concept that deals with politics, economics, philosophy as well as other hard and social sciences. In simple terms, it is the ability of an organization to continue with a defined behavior indefinitely.
Sustainability tackles aspects such as renewable fuel sources, protection of the environment, reduction of emission of carbon (IV) oxide and other harmful gases to the atmosphere as well as devising a way of keeping the planet’s ecosystems in balance (Ahmad, 2017). In few words, sustainability aims at protecting the natural environment, the ecological health for human beings while at the same time bringing about innovation but not compromising people’s way of life (Munguia, 2018). It acknowledges that the civilization of human beings requires resources to sustain their modern way of life. Sustainability takes into account the likelihood of human beings living in harmony with the natural environment while protecting it from destruction and damage.
In the modern day, human beings consume a lot of natural resources on a daily basis ranging from power, water, minerals among others. Sustainably focuses on balancing the line between our zeal to move forward economically and technology as well as the urge to protect the natural environment we live. Sustainability does not solely deal with the environment but also deals with the health of human beings in the society (Wood, 2016). It ensures that no people are suffering as a result of environmental legislation. It also examines the long-term actions of human beings and determines how they can be improved.
There are three pillars of sustainability as discussed below:
The goals of sustainability are:
As discussed earlier in this report, Humanitarian Aid provides help to disaster-stricken places. This move helps achieve most of the sustainable goals. For instance, it ensures that victims of disaster recovery and continue with their daily a actions as before thereby reducing hunger and poverty. In general, the function played by Humanitarian aid and the goals of sustainability are interwoven and inseparable. Both foster for reduced human suffering, economic wellbeing as well as environmental conservation and therefore they are inseparable.
Conclusion
Logistic management is one of the most critical components of supply management chain that determines the success of any business organizations. From the above discussions, it has been evident that the organizations using the most suitable and relevant strategies succeed as opposed to those that use non-functional and poor strategy. Something that must be appreciated is that the strategies employed serve as competitive advantages for companies and corporations. It also should be understood that logistic management strategies are universal and can be applied to any organization.
Having discussed all findings and come to a conclusion, I would recommend the logistic management strategies employed by Humanitarian Aid to any other company. These strategies are valid, universal and functional and therefore embracing them would lead to success.
References
Ahmad, A., 2017. Protecting organizational competitive advantage: A knowledge leakage perspective. Computers & Security, 6(4), pp.21-36.
Baker, W., 2014. Maintaining Competitive Advantage Through Organizational Unlearning. In Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference. Springer, 67(54), pp.56-89.
Bing, X., 2014. Research challenges in municipal solid waste logistics management. Waste management, 4(6), pp.65-89.
Bloemhof, D., 2015. Role of Food Logistics Management in a circular economy. Business Strategies, 5(3), pp.73-87.
Burgin, S., 2016. Maintaining competitive tourism advantage concerning the Greater Blue Mountains World Heritage Area. Business Strategies, 5(9), pp.54-77.
Childers, D., 2017. An ecology for cities: A transformational nexus of design and environment to advance climate change resilience and urban sustainability. Sustainability, 56(43), pp.76-89.
Crane, A., 2015. Managing corporate citizenship and sustainability in the age of globalization. Business ethics, 4(9), pp.55-76.
Liao, Z., 2014. Temporal cognition, environmental innovation, and the competitive advantage of enterprises. Journal of Cleaner Production, 65(43), pp.43-50.
Mowforth, M., 2015. Tourism and sustainability: Development, globalization and new travel in the third world. Routledge, 5(9), pp.53-44.
Munguia, N., 2018. Driving competitive advantage through energy efficiency in Mexican maquiladoras. Journal of Cleaner Production, 5(8), pp.54-67.
Narasalagi, S., 2015. Exploratory Study on Achieving Sustainable Competitive Advantage through Supply Chain Innovation for Strengthening Organizational Performance. Int J Econ and Manage, 4(7), pp.54-67.
Oliveira, R., 2014. An intelligent model for logistics management based on geofencing algorithms and RFID technology. Expert Systems with Applications, 4(9), pp.56-87.
Ong, W., 2016. Graphitic carbon nitride (g-C3N4)-based photocatalysts for artificial photosynthesis and environmental remediation: are we a step closer to achieving sustainability? Chemical reviews, 4(2), pp.54-76.
Saenz, M., 2015. Particular issue on literature reviews in supply chain management and logistics. International Journal of Physical Distribution & Logistics Management, 5(9), pp.76-90.
Schilke, O., 2017. On the contingent value of dynamic capabilities for competitive advantage: The nonlinear moderating effect of environmental dynamism. Strategic management journal, 23(4), pp.43-65.
Schönsleben, P., 2017. Operations and supply chain management within and across companies. Integral logistics management, 4(8), pp.33-45.
Selviaridis, K., 2016. Performance-based contracting for advanced logistics services: challenges in its adoption, design, and management. International Journal of Physical Distribution & Logistics Management, 34(5), pp.23-45.
Waas, T., 2015. Sustainability assessment and indicators: Tools in a decision-making strategy for sustainable development. Sustainability, 6(2), pp.76-87.
Wood, R., 2016. Global sustainability accounting—Developing EXIOBASE for multi-regional footprint analysis. Sustainability, 4(7), pp.55-76.
Zijp, M., 2017. An identification key for selecting methods for sustainability assessments. Sustainability, 7(3), pp.54-78.
Essay Writing Service Features
Our Experience
No matter how complex your assignment is, we can find the right professional for your specific task. Contact Essay is an essay writing company that hires only the smartest minds to help you with your projects. Our expertise allows us to provide students with high-quality academic writing, editing & proofreading services.
Free Features
Free revision policy
$10Free bibliography & reference
$8Free title page
$8Free formatting
$8How Our Essay Writing Service Works
First, you will need to complete an order form. It's not difficult but, in case there is anything you find not to be clear, you may always call us so that we can guide you through it. On the order form, you will need to include some basic information concerning your order: subject, topic, number of pages, etc. We also encourage our clients to upload any relevant information or sources that will help.
Complete the order form
Once we have all the information and instructions that we need, we select the most suitable writer for your assignment. While everything seems to be clear, the writer, who has complete knowledge of the subject, may need clarification from you. It is at that point that you would receive a call or email from us.
Writer’s assignment
As soon as the writer has finished, it will be delivered both to the website and to your email address so that you will not miss it. If your deadline is close at hand, we will place a call to you to make sure that you receive the paper on time.
Completing the order and download