Under Part 1 of stated scenario 1, one can see that it deals with deals with the determination of the profits of an entrepreneur, Ms. LOUSIE FAIRBERN from her business which consist of two distribution channels. The name of the distribution channels are a consulting business wherein there exists two clientele Mr. Adams and Mr. Betz while the other consulting business includes commercial window treatment business wherein there exists three clientele namely Mr. Chatham, Mr.Dedham and Mr. Elm. . Further, it shall be pertinent to note that Mr. Adams is provided a discount of 10% for luring customers from her competitors and a 5% discount to Mr.Elm for ensuring expedite payments. On the basis above detail a simulation has been tabulated here-in-below stating profitability of the business :
Consumer Profitability |
|||||||
(Amount in AUD) |
|||||||
Sl. No. |
Particulars |
Adams |
Betz |
Chatham |
Dedham |
Elm |
Total |
1 |
Gross Revenue |
234000 |
188800 |
357380 |
147840 |
73200 |
1001220 |
2 |
Direct Cost |
147000 |
117200 |
218400 |
115720 |
57040 |
655360 |
3 |
Gross Profit |
87000 |
71600 |
138980 |
32120 |
16160 |
345860 |
4 |
Indirect costs |
||||||
— Activity based Overheads |
85100 |
136160 |
221260 |
||||
47099 |
38001 |
84127 |
34802 |
17231 |
221260 |
||
-Balance over head allocation |
27845 |
22466 |
42526 |
17592 |
8710 |
119140 |
|
5 |
Discount |
23400 |
3660 |
27060 |
|||
6 |
Net Profit |
-11344 |
11133 |
12326 |
-20274 |
-13442 |
-21600 |
(Amount in AUD) |
|||||||
Sl. No. |
Particulars |
Adams |
Betz |
Chatham |
Dedham |
Elm |
Total |
1 |
Direct Cost |
147000 |
117200 |
218400 |
115720 |
57040 |
655360 |
2 |
Indirect costs |
||||||
– Activity based Overheads |
85100 |
136160 |
221260 |
||||
47099 |
38001 |
84127 |
34802 |
17231 |
221260 |
||
-Balance over head allocation |
27845 |
22466 |
42526 |
17592 |
8710 |
119140 |
|
3 |
Total Cost |
221944 |
177667 |
345053 |
168114 |
82981 |
995760 |
On the basis of above, one can understand the company is running on losses. Further, the allocation of overheads on the basis of activity had been done at 25% and 45% . Further, the same has been allocated customer wise on the basis of gross revenue.
In addition, the balance cost has been allocated on the revenue basis to all clients as detailed in the simulation.
Further, discounts provided to specific customers have been allocated.
PART 2
Dear Louis,
Hope you are doing well.
As you have requested us in our last meeting to provide you a report with a detailed analysis of customer costs, profitability, distribution channel profitability and total profitability of your business. In this regard, please find the report enclosed herewith and marked as annexure-1
Regards,
Your consultant
Louise Fairbern is an entrepreneur. Her business consists of two distribution channels. The name of the distribution channels are a consulting business wherein there exists two clientele Mr. Adams and Mr. Betz while the other consulting business includes commercial window treatment business wherein there exists three clientele namely Mr. Chatham, Mr.Dedham and Mr. Elm. . Further, it shall be pertinent to note that Mr. Adams is provided a discount of 10% for luring customers from her competitors and a 5% discount to Mr.Elm for ensuring expedite payments.
On the basis of details provided above, a detailed analysis was conducted with emphasis on cost associated with each individual client and revenue generated from such client. A detailed simulation has been provided here-in-below wherein the cost and profit from each client has been tabulated.
(Amount in AUD) |
|||||||
Sl. No. |
Particulars |
Adams |
Betz |
Chatham |
Dedham |
Elm |
Total |
1 |
Gross Revenue |
234000 |
188800 |
357380 |
147840 |
73200 |
1001220 |
2 |
Direct Cost |
147000 |
117200 |
218400 |
115720 |
57040 |
655360 |
3 |
Gross Profit |
87000 |
71600 |
138980 |
32120 |
16160 |
345860 |
4 |
Indirect costs |
||||||
-Overheads |
85100 |
136160 |
221260 |
||||
47099 |
38001 |
84127 |
34802 |
17231 |
221260 |
||
-Balance over head allocation |
27845 |
22466 |
42526 |
17592 |
8710 |
119140 |
|
5 |
Discount |
23400 |
3660 |
27060 |
|||
6 |
Net Profit |
-11344 |
11133 |
12326 |
-20274 |
-13442 |
-21600 |
7 |
Business wise result |
-211 |
-21389 |
-21600 |
On perusal of the above simulation, it may be understood the following:-
Further, 25% of the above stated cost has been allocated to consultancy service and 40% to window treatment business. Also ,, the same has been allocated customer wise on the basis of gross revenue.
In addition, the balance cost has been allocated on the revenue basis to all clients as detailed in the simulation.
(Amount in AUD) |
|||||||
Sl. No. |
Particulars |
Adams |
Betz |
Chatham |
Dedham |
Elm |
Total |
1 |
Gross Revenue |
234000 |
188800 |
357380 |
147840 |
73200 |
1001220 |
2 |
Direct Cost |
147000 |
117200 |
218400 |
115720 |
57040 |
655360 |
3 |
Gross Profit |
87000 |
71600 |
138980 |
32120 |
16160 |
345860 |
4 |
Indirect costs |
||||||
-Overheads |
85100 |
136160 |
221260 |
||||
47099 |
38001 |
84127 |
34802 |
17231 |
221260 |
||
-Balance over head allocation |
27845 |
22466 |
42526 |
17592 |
8710 |
119140 |
|
5 |
Discount |
23400 |
3660 |
27060 |
|||
6 |
Net Profit |
-11344 |
11133 |
12326 |
-20274 |
-13442 |
-21600 |
7 |
Business wise result |
-211 |
-21389 |
-21600 |
On the basis of detailed analysis, carried here-in-above following recommendations have been proposed:
Conclusion
The business of Ms. Louise has been incurring losses and the same can be mitigated by following the steps proposed under recommendations.
The detailed computation has been provided here-in-below:
Sl No |
Particulars |
Okay Chip |
|
1 |
Direct Material |
5 |
2 |
2 |
Direct Manufacturing Labour |
60 |
20 |
3 |
Prime Cost |
65 |
22 |
4 |
Sale price |
80 |
26 |
5 |
Contribution (4-3) |
15 |
4 |
6 |
Hours |
3 |
1 |
7 |
Contribution per Hour |
5 |
4 |
8 |
Total Hours |
45000 |
|
9 |
Total Contribution from Super Chip (7*8) |
225000 |
|
10 |
Annual Fixed Cost |
400000 |
|
11 |
Loss (9-10) |
-175000 |
|
12 |
Manufacturing of unit |
15000 |
0.00 |
13 |
Sale |
15000 |
0.00 |
The above computation involves computation of contribution which has been derived by reducing variable cost from sales. Further, contribution per hour has been computed by dividing contribution on the basis of labour hour. Post that it was observed that the contribution per hour for super chip is greater than Okay chip by AUD 1. Accordingly, Super Chip shall be produced maximum. Further, there is active market of 15000 units of Super Chip and hence the same is produced.
The detailed computation has been provided here-in-below:
Sl No |
Particulars |
Process Control Division |
Proposed Scenario |
1 |
Direct Material |
70 |
65 |
2 |
Direct Manufacturing Labour |
45 |
45 |
3 |
Prime Cost |
115 |
110 |
4 |
Sale price |
132 |
145 |
5 |
Contribution (4-3) |
17 |
35 |
6 |
Hours |
3 |
3 |
7 |
Contribution per Hour |
5.67 |
11.67 |
8 |
Contribution forgone of Super chip |
5.00 |
|
9 |
Net Contribution (7-8) |
5.67 |
6.67 |
10 |
Decision |
Yes, should be switched |
|
11 |
Increase in Contribution (1)*3*5000 |
15000 |
On the basis of above computation, one may observe that the net contribution under the proposed change increases by AUD 1 per hour. Hence, the same may be carried out.
Further, the above computation has been carried out by estimating contribution which has been derived by reducing variable cost from sales. Further, contribution per hour has been computed by dividing contribution on the basis of labour hour
The three transfer price has been computed for the purpose of deriving the range. The first transfer being extremely high and the process division may not agree to the same. Thus, only two transfer price has been used for determining range. The computation has been provided here-in-below:
Transfer Price 1
Sl No |
Particulars |
Super Chip |
1 |
Direct Material |
5 |
2 |
Direct Manufacturing Labour |
60 |
3 |
Prime Cost |
65 |
4 |
Overheads |
26.67 |
5 |
Transfer Price (3+4) |
91.67 |
Transfer Price 2
Sl No |
Particulars |
Super Chip |
1 |
Direct Material |
5 |
2 |
Direct Manufacturing Labour |
60 |
3 |
Prime Cost |
65 |
4 |
Contribution |
15 |
5 |
Transfer Price (3+4) |
80 |
Transfer Price 3
Sl No |
Particulars |
Super Chip |
1 |
Direct Material |
5 |
2 |
Direct Manufacturing Labour |
60 |
3 |
Prime Cost |
65 |
4 |
Contribution |
15 |
5 |
Sharing of Additional Contribution |
1.5 |
6 |
Transfer Price (3+4+5) |
81.5 |
Thus, on the basis of above computation transfer price shall range between 80-81.5 AUD per unit.
The said range has been derived on the basis of understanding that both division shall ensure maximum profitability. Thus semi-conductor division shall not transfer chip below its current sale price and shall also try to share profits on account of transfer of super chip to process division which is AUD 3 per unit. In addition, the process division shall not pay any amount greater than the 50% of profits on account of proposed change. Hence, the said transfer price has been determined.
The detailed computation has been provided here-in-below:
Sl No |
Particulars |
Super Chip |
Okay Chip |
1 |
Direct Material |
5 |
2 |
2 |
Direct Manufacturing Labour |
60 |
20 |
3 |
Prime Cost |
65 |
22 |
4 |
Sale price |
80 |
26 |
5 |
Contribution (4-3) |
15 |
4 |
6 |
Hours |
3 |
1 |
7 |
Contribution per Hour |
5 |
4 |
8 |
Total Hours |
60000 |
|
9 |
Total Contribution from Super Chip (7*8) |
300000 |
|
10 |
Annual Fixed Cost |
400000 |
|
11 |
Loss (9-10) |
-100000 |
|
12 |
Manufacturing of unit |
20000 |
0.00 |
13 |
Sale |
15000 |
0.00 |
On perusal of the above table, one can understand that the division is still incurring losses even if the said transformation takes place and the above transfer price shall hold good as the transfer price shall be greater than equal to current sale price.
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