This report aims to discuss about the Fraser foods and then analyse the company. The organisational goals is clearly stated in this report. The overall purpose of the business is stated in this report. An organisational chart is provided for the case study for identifying the functional, line and the relationships of staff is provided in this report. A PESTEC analysis is conducted of the company and a SWOT analysis of the company is carried out. The stakeholders (Internal and external) are identified. The methods that are used for controlling the output of the business is clearly defined in this report. Lastly, this report concludes with an appropriate conclusion for this report.
The considered company Fraser Foods is a firm of family that is based on the Bishopton and it was set up by the individual, David Fraser in 1994 for tapping in the growing demand of the ready meals.
The main mission of the business is to provide the customers with vast range of the finest quality ready meals, with the commitment to innovation, value and service in a shared relationship that is profitable. The company aims to achieve the goals in a business culture of respect and dignity and by creating partnerships that are long term. The company perceives that the development of the staff of the company is the major aspect in the success and each opportunity would be undertaken for maximising the potential of each individual within the business. The objective of the company is to provide the best quality services to the customers and gain revenue and achieve growth.
An informal organisation is the kind of organisation where there is an interlocking of social structure that monitors the methods of how people work mutually in practice. In the provided case study, the social relationship that is maintained most extensively is the relationship with Perkins. Perkins demands comprehensively high standards and hence the process of production needs to be governed for ensuring that the standards are properly maintained and sometimes exceed. The company Fraser foods utilises the local suppliers and they have built an exceptional relationship with the suppliers. The flow of information among these relationships can be understood by the excellent governing methods that are used by the company for maintaining the quality of the product and service quality. The business partners provide the information about the current marketing trends and the opportunities of the present market and the company establishes new methods of exploiting the opportunities. The company is effected by this informations as it can help the organisation is achieving growth at a faster rate than the competitors.
The importance of feedback can be understood as this method of communication among the consumer and the provider helps in improving the services with the help of information or the criticism about the prior action or the behaviour from any individual. The feedback takes place when any environment reacts to any action or behaviour. The company provides the services of ready meals to the customers and gain the valuable feedback for filling the gaps in the business and achieve growth. This feedback can be positive and negative. The positive feedback helps in analysing the positive sector of business and the negative feedbacks helps in rectifying the gaps of the company.
Figure 2: Components of open system
The industry in which the company does its business is a trending market that produces billion of revenue for the countries. The rate of growth of this industry is considered to be 2.5% in the future. The ready meal producer has several growth prospects but it faces some legal actions also. The PESTEC analysis of the company Fraser foods is presented below:
Political factors:
The political factors that affects the ready meal delivery can vary in countries. The most important factor is the compliance. Worldwide, the ready meal delivery providers are required to comply with the requirements of the countries to conduct business in a successful matter.
Economic factors:
The recession influenced the businesses of ready meals to some level. After the recession, the spending per consumer has significantly increased in the last decade. Several providers have added the options that are cheaper and enhanced the customer service. The service to the customers is the area as the brands.
Social factors:
The trends of lifestyle and health also impacts the businesses of ready meals. If in any area the trend is to have food at the homes and not buy any ready meals then the businesses working in that area can be significantly affected. The attitude of the consumers forced the businesses of ready meals in adding options of low calorie.
Technological factors:
The factors related to technology has significant impact on the ready meals industry. With the help of technology the businesses can advertise about the brand and attract more customers. Moreover, the can gain the valuable feedback of the customers and improve the products on the basis of the feedbacks. This method helps in the growth of the business.
Environmental factors:
The factor associated to the sustainability is a major factor to impact the businesses globally. The altering regulations and laws of the government has pressed the businesses in adopting the greener approach. The company minimised the utilisation of the non-renewable resources and focussed on the use of sustainable energy for running the business.
Competitors:
The competitors in the ready meal sector do not impact the company significantly. The customer loyalty in this sector is significantly higher than the other businesses. And the company has a trend of introducing new products for the customers for retaining the majority of the consumer base.
The SWOT analysis of the company can be understood as:
Strength
The strength of the company is product varieties and the delivery service. The company aims to provide the customers with improved products and enhanced delivery methods. This can help in gaining significant advantage for the company over the competitors.
Opportunities
The opportunities of the business can be growing employment sector where the demand of ready meals is increasing over the last decade. The trend of the people of consuming high quality food at significantly lower price is the opportunities that can be exploited by the business.
Threats
The threats of the business is are the attitude of the consumers to intake homemade food and low calories food. This can affect the business and the company needs to introduce new variety of products with low calorie for the people.
Weaknesses
The weakness of the business is the delivery system of the company. The delivery scheme needs to be high quality for producing better service to the customers and provide best quality food on time. The infrastructure of the company is also considered to be a weakness of the company.
The stakeholders of the business are the employees, shareholders, Management, customers, suppliers, and the delivery system. The interest of the stakeholders are
Economics: The training of the employees can help in improving the prospects of the people with low income.
Social change: This is the effort of enhancing the racial harmony that can alter the climate of the society for all the sections of a society.
Time: The flexible hours of work, caregivers relief program, leave for childbirth, and several other efforts can help in providing the people with the time for leisure or take care of business.
Environment: The protection of open space, the resource conservation, awareness to the changes in the climatic conditions, and several other environmental efforts are included in the interest of the stakeholders.
The shareholders of the business provide valuable decisions for the growth of the business and provide the customers with improved products and services. The shareholders are the major external stakeholders that effect the business directly.
There are major three methods of controlling the output of the business.
Visual methods: It includes the checklists, dashboards, and budgets. It helps in the monitoring of the happening of any activity in the business and it provide the opportunity of fixing the gaps in the business.
Procedural methods: It consists of having 2 completely unrelated sections of people internally checked and monitored for following the money flow in the business. Standard review needs to be done for all the new employees.
Embedded methods: It consists of the methods of working with the standardised contracts, data backups that work automatically, and intentionally structured financial methods for working automatically for protecting the business from harmful decisions.
Conclusion:
Therefore it can be concluded that the business has the potential of achieving significant growth. The considered company Fraser Foods is a firm of family that is based on the Bishopton and it was set up by the individual, David Fraser in 1994 for tapping in the growing demand of the ready meals. The main mission of the business is to provide the customers with vast range of the finest quality ready meals, with the commitment to innovation, value and service in a shared relationship that is profitable. An informal organisation is the kind of organisation where there is an interlocking of social structure that monitors the methods of how people work mutually in practice. The importance of feedback can be understood as this method of communication among the consumer and the provider helps in improving the services with the help of information or the criticism about the prior action or the behaviour from any individual. The industry in which the company does its business is a trending market that produces billion of revenue for the countries.
Argyris, Chris. Integrating the Individual and the Organization. Routledge, 2017.
Thompson, James D. Organizations in action: Social science bases of administrative theory. Routledge, 2017.
Silberschatz, Abraham, Greg Gagne, and Peter B. Galvin. Operating system concepts. Wiley, 2018.
Dutt, Nilanjana, et al. “How open system intermediaries address institutional failures: The case of business incubators in emerging-market countries.” Academy of Management Journal 59.3 (2016): 818-840.
Manuti, Amelia, et al. “Formal and informal learning in the workplace: a research review.” International journal of training and development 19.1 (2015): 1-17.
Bolden, Richard. “Leadership, management and organisational development.” Gower handbook of leadership and management development. Routledge, 2016. 143-158.
Goffee, Robert, and Richard Scase. Corporate Realities (Routledge Revivals): The Dynamics of Large and Small Organisations. Routledge, 2015.
Whittaker, Joshua, Blythe McLennan, and John Handmer. “A review of informal volunteerism in emergencies and disasters: Definition, opportunities and challenges.” International journal of disaster risk reduction 13 (2015): 358-368.
Cohen, Abner. Two-dimensional man: An essay on the anthropology of power and symbolism in complex society. Routledge, 2015.
Marchington, Mick. “Analysing the forces shaping employee involvement and participation (EIP) at organisation level in liberal market economies (LME s).” Human Resource Management Journal 25.1 (2015): 1-18.
Behrendt, Sebastian, Alexander Richter, and Kai Riemer. “Conceptualisation of digital traces for the identification of informal networks in enterprise social networks.” ACIS, 2014.
Kallio, Tomi J., Kirsi-Mari Kallio, and Annika Johanna Blomberg. “Physical space, culture and organisational creativity–a longitudinal study.” Facilities 33.5/6 (2015): 389-411.
Essay Writing Service Features
Our Experience
No matter how complex your assignment is, we can find the right professional for your specific task. Contact Essay is an essay writing company that hires only the smartest minds to help you with your projects. Our expertise allows us to provide students with high-quality academic writing, editing & proofreading services.
Free Features
Free revision policy
$10Free bibliography & reference
$8Free title page
$8Free formatting
$8How Our Essay Writing Service Works
First, you will need to complete an order form. It's not difficult but, in case there is anything you find not to be clear, you may always call us so that we can guide you through it. On the order form, you will need to include some basic information concerning your order: subject, topic, number of pages, etc. We also encourage our clients to upload any relevant information or sources that will help.
Complete the order form
Once we have all the information and instructions that we need, we select the most suitable writer for your assignment. While everything seems to be clear, the writer, who has complete knowledge of the subject, may need clarification from you. It is at that point that you would receive a call or email from us.
Writer’s assignment
As soon as the writer has finished, it will be delivered both to the website and to your email address so that you will not miss it. If your deadline is close at hand, we will place a call to you to make sure that you receive the paper on time.
Completing the order and download