Nestle is considered as a great supplier of food and drink products. Headquarter of the company is situated in Vevey, Switzerland. The company offers a wide range of dairy products, coffees and chocolates and also the company provides a variety of bakery and confectionary items. The famous products of the company are kit Kat, crunch, Nescafe. The company is a multi-national company that has a leading global food business. Nestle is present in more than 100 countries with more than 276,000 employees globally. There are many milk products that are available to the consumers. The main focus of the company is on enhancing the satisfaction level of the consumers and attracts them towards the products that are introduced in the market. It is seen that the company owns more than 8500 brands and also offers a variety of products to the consumers. The company has given focus on offering quality services and also takes into consideration the needs and wants of the consumers. More than 456 factories are established over 80 countries with it’s headquartered in Switzerland.
The company gives emphasis on employing 283,000 people and also attracts more candidates by opening recruitment process in the organization. It is known as one of the popular brands that provide products to the consumers by taking into consideration the factors like health, nutrition. So, in this report, the main emphasis is given on the organizational development that has given direct impact on the working pattern of the organization. The organizational chart of the company focuses on the relations that exist between the employees of the organization. The company attained success from the small village operation to the best leading food company. The organizational change that the company adopted is related to the employees.
The company started giving a job to the candidate who is eligible so that the operations of the organization can be increased and organization can achieve success in the market. The strategy that is adopted by the organization has given positive impact. It has resulted in enhancement in the profitability and success of the Nestle. The company believes that by enhancing the motivation level of the employees, the company can directly increase the sales, improve customer service and the productivity level (Fairhurst & Connaughton, 2014).
It is analyzed that the success of the organization depends on the manager and also on the leader. They are actually different personalities that play a great role to enhance the profitability and success of the organization. The role of the manager is to analyze that the task that is allocated to the employees and is completed in a proper way or not. They also give training to the employees so that the right direction can be given to complete the task whereas the leaders give focus on the team to believe in a common vision so that the targets can be easily attained by the employees (Fareed, Hassan & Hayat, 2016). The leader is considered as a person who gives direction to the people and helps the employees to enhance the trust in the work. It is seen that without managers the organization is nothing and on the other hand the leaders only participate when a change is introduced in the organization (Avolio & Yammarino, 2013).
The manager of the organization has the responsibility to create a positive environment that inspire the workers whereas the leaders need to keep the negative attitude away from the organization that will impact the employees to lead in the better way. Nestle also consists of managers and leaders that direct the employees to work on the right path. The manager gives the plan that should be implemented and the leader directs the subordinate to work on the plan that is given by the manager of the organization. The organizational development is taken into consideration by the manager and also by the leader (Li, 2015). As it is evaluated that the manager give final decision to employ the candidate and the leader enhances the knowledge and skills of the employees so that they can easily conduct their operations in the business. In the company, it is seen that leaders have people who follow them whereas the managers have people who work with them. Under every leader, there are a group of people who operate their activities in the organization. So the leader gives direction to the employees so that they can attain the organizational target (Siegel, 2014).
Leadership and management also play a great role in organizational development. It is analyzed that the leadership is a quality that influences people to work with full dedication and also to attain the objectives of the organization. It is not like the management as it is seen that leadership is an important aspect of the management. Management is related to managing the activities of the organization in a proper manner. It is the skill that helps to finish the work on time. Nestle consist of both the element in the organization. The management of nestle is related with an organized group of people in the organization and the leadership is related to formal and informal groups (Vlassopoulos, Masset, Leroy & Spieldenner, 2015). Leadership is related with the skill that leads the people and management and is related to the art of organizing and coordinating things in an efficient manner.
A leader in nestle company has trust between the employees and the management is related to controlling the day to day activities of the organization. Leadership gives focus on encouraging change whereas management gives focus on bringing stability to the activities of the organization. The leaders of the organization give focus on the formulating the principles and guidelines whereas management is concerned with formulating policies and procedures of the organization (Kazmi, Naarananoja & Takala, 2013). It is analyzed that leadership and management are inseparable in nature and if there is no management, there will be no leadership. It is very important for the organization to take into consideration both the aspects so that the profitability and operations can be conducted in a proper manner. There are many situations taken into consideration in the Nestle Company in which the managers play the role of leaders. There is one manager in the organization and there are many leaders who conduct their activities with the team that gives assistance to the organization to accomplish the goals and objectives of the organization. The leaders and the managers play a great role at the time of organizational development in the nestle company (Hamstra, Van Yperen, Wisse & Sassenberg, 2014).
The organization recruited many employees that help the organization to attain the goals and objectives. The leadership policies of nestle are related with the importance of alignment and also with the management of expectations. It has built a broad interest and also has responsible behavior and balanced lifestyle. Leadership and management both play a great role to conduct the activities of the organization in an effective manner (Chen, Ai & You, 2014).
It is essential for every organization to develop in an effective manner. If development doesn’t take place then it can create difficulty for an organization to survive in the competitive environment. The organizational development is based on the study in which the change and performance play a great role. So by taking into consideration Nestle Company, it is seen that it has a historical development from a small village operations to the world’s leading food company. The company started its operation on a very small scale and now it has become a renowned brand globally (Daft, 2014).
Nestle offered various products in every segment that satisfy the needs and wants of the consumers. By enhancing the product cycle it is seen that the company has attained profitability through which the proper development can take place. By attaining the profitability the company expanded its operations in various countries. Nestle also focused to recruit the employees who are capable enough to conduct its operations in the market. By effective workforce, the organization can easily attain the goals and objectives of the organization. The organization also developed full control over the activities. The organization attained a large share in the market that has enhanced the goodwill of the company. The company also adopted effective marketing and innovative strategies that helped the organization to develop in every sector (Bolman & Deal, 2017).
Nestle products also expanded by innovation and renovation that maintained balance in geographic activities and product lines. The company gives emphasis to find out the best and relevant products that satisfy the needs and wants of the consumers. Quality of the brand is the success of the organization. By effective strategies, the company enhanced the customer satisfaction. The organization developed various promotional activities that have also given satisfaction to attract the consumers towards the product (Tarakci, Ates & Wooldridge, 2015).
Nestle also developed various products and still giving emphasis on developing various products to compete in the market. To survive in the competitive market, it is essential for the company to give focus on innovating products, so that the survival can be easy (Breevaart, Bakker, Hetland, Demerouti, Olsen & Espevik, 2014). The main reason of the company is to develop in an effective manner and is related to technological advancement. The company adopted updated technology that enhanced the level of productivity. By the enhancement in the productivity, the company attained the large share of the market in a proper manner. Organizational development assists the organization to work in a proper way so that the organization can easily achieve the targets. The development gives the organization a chance to enhance its operations in the market and also to it is a strategy that enhances the profitability of the organization (Antonakis, 2017).
Theories are an essential part of every organization. Each and every organization takes into consideration few theories through which they can conduct their activities in an effective manner. Nestle takes into various theories that have enhanced the operation of the business and given success in the market. Organization development is dependent on the theories that are considered by an organization to survive in the market. Nestle gives main focus on the enhancing the employees motivation so that the tasks that are assigned to an individual can be conducted in a proper way. To survive in the market it is essential that the organization have an efficient workforce, and then only the organization can easily attain the goals and objectives (Cummings & Worley, 2014).
It is seen that the organization has taken into consideration various motivational theories. One of the motivation theories is reinforcement theory that improves the customer service skills and also by it the positive feedback can be attained. In this, the person also achieves the financial reward that gives influence on the future behavior. The rewards are given to the employee that enhances the motivation level of the employees who are working in the organization.
To manage the change the company should also give emphasis on Lewin’s change management theory. It is considered as the most important model to understand the organizational change. The first stage is unfreezing. In this the company should give focus on change that is about to happen. The change is essential for the organization so that the organization can develop in an effective manner. The change should be taken into a positive manner, so that the motivation level of the employees can be enhanced. This stage is related to moving the organization towards the motivation for change. The next stage is change or transition in which the change should be formulated by the organization. The process is known as transition. This stage is considered as the most important as it is fearful and uncertain. The period in which change is implemented is more difficult, as people are about the change. So it is essential that the organization should provide effective training and to understand the change and the benefits related with it. Third stage is related with refreezing. This stage gives emphasis on creating stability after the changes that are made, It is evaluated that it take time to adjust with the changes but time goes on and the people feel comfortable with the change that took place in the organization.(Dumdum, Lowe & Avolio, 2013).
The next theory that should be taken into consideration by the organization is Keith Thurley. In this there are five approaches to manage change. First is directive approach in which no consultation is taken and is imposed at the time of serious situation. Second is bargained approach in which the employer and employees discuss about the change before implementing. Third stage is hearts and minds in which the management seeks commitment and also shares the vision with the employees of the organization. Fourth stage is Analytical in which the problem is analyzed. The data is collected and final the outcome is implemented. The last approach is action based in which it starts with the problem and it considers trial and error to get the solution. The involvement more and it is less analytical.
The salary attracts more when the candidates are assigned their activities. Nestle gives focus on the theories that are related to the employees. As it is seen that employees are the assets of the organization, so to develop in an effective manner, it is very important for the organization to enhance the job satisfaction of the employees who are working in the organization. Also to motivate the employees the organization offers a healthy lifestyle to the employees of the organization and also it is significant that the lifestyle should be satisfied so that the survival and well-being of the employees can take place (Braun, Peus, Weisweiler & Frey, 2013).
The theories that the organization considered to enhance its operations has given success in the market. It is seen that the theories like on Lewin’s change management theory, reinforcement theory and Keith Thurley has enhanced the skills of the employees who are working in the organization. If the employees work in an effective manner, then the organization can easily attain the goals and objectives. Motivation is essential for the employees, to work in a proper way. It is not only essential for the organization but also important for the team (Shanafelt et al., 2015). In the eyes of the leader of the Nestle gives empowerment and also encourage the employees to give their best towards their job. It also enhances the level of job satisfaction and minimizes the turnover in an industry that has a great image for energizing the employees. It is evaluated that happy and stable employees not only give their best to satisfy the customers but also enhances the sales and attract repeat business (Northouse, 2015).
The leader and manager of the organization give focus on the employee wellness and also assist to reduce the stress that gives benefits. It can be difficult at the time of economic slowdown when the workforce works harder and also at low wages. But the manager and leader of the organization give emphasis on maintaining peace and harmony in the organization so that the employee can conduct their activities with their capability. The main role of the Leaders and managers is to enhance the motivation level of the employees (Roueche, Baker & Rose, 2014).
Conclusion
In this report, it is concluded that the manager and leader plays a significant role in the organization. Without the manager and leader, it is not possible for an organization to attain the goals and objectives. Organizational development is also very essential for the business to survive in the market. By recruiting more employees, the organization has enhanced its operation in the market and also it has increased the productivity and profitability level of the organization.
Nestle also adopted the effective theories like Lewin’s change management theory, reinforcement theory, Keith Thurley and reinforcement theory that has increased the level of motivation of the employees who are working in the organization. Lewin change management theory is related with the change in the organization. The theories help the organization to adapt the change that will be implemented by the organization. It is seen if the employees of the organization are efficient enough then it can be easy for the organization to attain the target. Leaders and managers are two different personalities that assist the employees in carrying out the activities of the organization. It is analyzed that if effective leader or manager is not there, then it can result in difficulty for the employees to give their best towards the work. So, leader and manager both are essential for the organization to survive in the market. Nestle has developed its organization by taking into consideration different aspect that is beneficial for both the organization and for the employees. The organizational development that has taken place in the company has given a positive impact on the profitability of the organization.
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