This handbook sets out the procedures for the preparation and submission of the MBA Business Development Proposal. It also includes a brief discussion regarding the related Research Methods module, which is conducted in the second semester. If a successful submission is to be made within the time available, regular attendance at seminars and scheduled supervisory meetings, and a strict adherence to a clearly defined programme of work are essential. The procedures set out in this document are intended to provide maximum support to the student so as to ensure the successful submission of a Business Development Proposal that meets the University requirements. This document should be read in conjunction with guidelines provided by The University of Wales Trinity Saint David .
The supervisors play a key role in the research and Business Development Proposal process. They are a specialist in the subject area chosen by the student and are experienced in the supervision of Masters Business Development Proposal Analysis. The student needs to have a close and continuing relationship with the supervisor and use him/her as a source of advice and support. The Business Development Proposal seminars and student-supervisor meetings scheduled on a weekly basis in the third semester are aimed at supporting the development of this crucial relationship.
Students will be assigned a Supervisor in the third semester. They are assigned a supervisor with expertise in the research area that they have chosen. The supervisor is given a group of students with a common area of interest.
Students have 7 seminars and individual student-supervisor meetings during the third semester. Each session is of three hours duration. Attendance at these sessions is compulsory and a prerequisite for submission of a Business Development Proposal. Attendance is monitored by means of the standard attendance register currently in use for all other courses.
The final Business Development Proposal seminar programme is scheduled in such a way that 2 weeks before the submission deadline students are expected to provide their supervisor with a full draft of their Business Development Proposal for review at this point before the final submission. Their supervisor will then sign a Supervisor Declaration to verify that they have seen a final draft. (Students will be unable to submit their Business Development Proposal without this document.)
The content of the Business Development Proposal seminars in the third semester may follow the pattern below, although it may also vary depending on the needs of the particular group.
Session 1
Review of the relevant University Business Development Proposal Guidelines with emphasis on Plagiarism, Citation and Referencing Guidelines. Students should be informed about the importance of correct citation and referencing, and the consequences should their work be found to be plagiarized. Details of the submission process should also be explained during this session. Introduction to the module to students and identifying as suitable business and set-up relevant information (UK Government and similar websites for small businesses) Alternative scenarios for the BDP
Session 2
Discussion / Explanation of a sample project. A presentation by each student of his/her project. Each presentation will be followed by a discussion and supervisors comments
Session 3
Market Research – Primary and secondary (proper identification of customer market, competition, sales potential). Strategy-Review of Models for Strategic Analysis. Appropriate Business Models (business configuration that will enable achievement of results through the selected strategy)
Session 4
Financial Feasibility; Sales Forecasts and profitability; Forecasting Sales; Cost-Volume Profitability Analysis; Financial statements preparation; Planning capital requirements; Drawing up cash flow, P&L, Balance Sheets; Investment Appraisal; Project Implementation Schedule
Session 5
Progress reports on the process of data collection. Discussion of problems encountered.
Session 6
Open sessions for review of students’ work and signing off.
Session 7
Open sessions for review of students’ work and signing off.
Recommended Chapter Structure (to be preceded by a one page executive summary ). Use this structure as guidance and together with the Marking Scheme/Assessment Form shown in Section 10.
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You will need to consider:
The Research Reflective Report is designed to support the student’s self-critical consideration of the research and related business skills. Students are expected to demonstrate that they can:-
The Research Reflection Report is not only an academic exercise but also a piece of work which the student may wish to use in future employment contexts to demonstrate the ability to consider the importance of research and researching to:-
The Research Reflective Report therefore aims to support the student’s ability to be self-critical about their research. It also develops the students understanding and application of the core concepts of business and academic skills while developing their ability to perform more effectively within organisation in a real world context. The Report therefore encourages reflection on:-
1) Research Processes
2) The research methodologies considered and applied
3) Research and researching as a problem solving process
4) The identification and discussion of key learning points which could be applied to other situations.
5) The relationship of research and the dissertation to professional development opportunities and career development intensions.
Things to think about when completing your Research Reflective Report:-
The nature of your research and your Major Project
Why is it being done; why are you working on this subject and how significant is it to you and to future employers?
Plan of your schedules
Have you managed effectively your research and Major Project schedules and are they logical?
Resources
What resources (i.e. people, evidence, references, and ideas) have you used and how are you using these? Why are they important?
Methodologies
Are the methods which you have used specified clearly, and are they sufficiently rigorous? Are data/evidence/literature sources specified and available? Are you conducting the research and the Major Project in a professional manner? What analytical frameworks will be used to make sense of the work? Are these appropriate?
Support and Barrier Issues
Have these been thought through by you? How any barriers to be/being overcome?
Anticipated Benefits to you and to a future employment organisation
What are they? – Knowledge? : Ideas? : Learning Experience? : Efficiency? : Effectiveness? Financial?: Organisational?: Skills?
How will the project satisfy you?
How will the work contribute to your personal development? How wide a range of skills and knowledge does it use from your programme? Will it demonstrate that you have an understanding of your programme subject areas?
Major Project Conclusions: The conclusions which you are forming for your Major Project – are they based on rigorous reasoning and argument?
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