Write a Reflective Journal on Effective Business Communication.
Communication is very crucial for any business in many aspects. The success of any business is dependent on how effective and efficient is communication human beings spend a lot of their time communicating with each other so as to get things done (Leddy, 2014). Everything that human being takes part in is dependent on communication, that is how it was done or it should be done. The foundation of the latter former is dependent on the relation which was created by communication.in business at communication, relation is also a crucial part for any communication (Root II, 2013). I have realized that communication that is effective and efficient is very crucial for the success of any business. Business places their customers at the top of the chain in business. Various customers have different emotional intelligence, as an employee in a firm, it was my responsibility to ensure that all customer is attended to and communication was effective. Without effective communication skills, no business can flourish.in a competitive environment, for one to survive in, it is very crucial to have effective communication skills with the clients(McKay, 2012) .The effectiveness of any communication will determine the relationship with the people. In order for any business to survive in the industry competitor, it is very crucial to have effective communication skills so to retain good communication with the clients. The way I communicate determines the kind of relationship I will have with my peers. For a business, having the best product in the market cannot help them stay ahead of the competition, only efficient communication which will create a good relationship with the clients can. The ability to communicate effectively will enhance the overall performance as well(Brewer, 2010).
During my studies of business communication, I have sharpened my skills in communication. Communication is a significant process in our lives. This is because without communication we cannot be able to express ourselves to others and understand what other’s needs, hence there will be no development. Nevertheless, communication majorly public speaking has been my greatest weakness. Since it is something that I can have control over, I decided to take a business communication course so as to improve on my weakness. I find difficulty in talking in public due to panicking which result in ineffective communication. After going through some parts of my course, I have realized a lot of improvement in my communication skills. I can comfortably make a presentation in front of my class members and even give them a chance to ask any queries on areas that they did not understand well.it all started in the group work, whereby I would be able to speak up my ideas and opinion even if they were in contrast of what my group members thought of, without feeling out of place or having insecurity of what they would think of me suppose my point was not backed up .To my surprise my English skill has improved a lot. During my interaction with people from various professions, I used to be surprised at how eloquent and confident they were speaking to any person in fluent English. That was something which admired a lot in them.at most times I prefer listening to other people while they talk, this is because I find they’re English fluent as opposed to mine. When am in a group of people I am comfortable with, I don’t find difficulty in expressing myself since I feel like they understand what I am trying to say. Often times I think of what am saying as a stupid thought due to lack of confidence. Before I could talk to a group of people I used to spend a lot of time, organizing my vocabularies an arranging my words so as to follow the correct sentence syntax.
As I learned more about business communication, it occurred to me that effective communication is very crucial and it should be bestowed with the responsibility that is colossal. During my conversation with various managers during my industrial attachment, I realized that good managers possess effective communication skills. Managers handle various employees and customers of various personality (Rohn, 2009). In order to protect the company interest as well as the internal and external customers, managers should be able to communicate in a way that is possible for all parties to encode the message without confusion. I realized that good managers have nurtured communication skills to perfection. It is essential for managers to build relationship that is sustainable. When the message is conveyed clearly it will help the team members which will in return ensure there is team success. I observed that managers who were able to communicate clearly enhanced the team success possibility in the areas that they were supervising through a bigger margin. Misunderstanding in organisation is prevented through good communication among the members.
I learned that in business communication strategy development is very crucial and it should be relevant and effective. That means that the strategy should be effectively connected with the organization objective and core values (MacLachlan, 2011). A communication program which does not incorporate the firm’s values and mission works against its own purpose. It also very crucial to have a good structure on how information flows within the firm. I learned that organization is very keen on recruiting the people who will deal with communication or any message convenience. A communication strategy that is efficient has its benefits in other organizational areas. This will aid in keeping the employees feel involved when there is information sharing and when there is a need arse.
During my business communication course, I was into finding the relevance of communication in business.at first I was familiar with the m communication but through the course I was able to learn the importance of communication and what qualifies communication as effective and efficient. I had to unlearn my previous concept about communication and make use of my new knowledge .through my new knowledge, I will make myself an effective communicator and along my career path a better manager. I will be able to overcome the cramming of vocabularies before a presentation and plan my research in a way that the audience can understand the knowledge am trying to pass to them. Learning of business communication has vindicated me from my fears.
Development of excellent skills in communication helps the business leaders and their teams in various operations of the business facet. The importance of effective business communication includes; effective brand messaging. Looking at the target market, one has to put into considerations how they speak. How a person communicates their brand advertisement and the promotional literature will either place them in market favour or infringe. Positive team relationship is another sign of business communication. When members of the team are taught how to communicate in respectful and professional ways, creates a positive atmosphere.as people communicate about the work and engage in weekend activities it helps in creating a positive relationship. As the team members get to know each other better, the relationship between them is strengthens and helps in building team morale.
Throughout my course, I have come to understand that business communication is very unique and differs a lot from other communication types. This is due to the business main reason being able to obtain profit. I learned that in order to create a good way for the making of profits, the communicator has to develop good communication skills. An organisation cannot have the profit it requires only through having knowledge and trends without efficient communication.in communication process, the significant part is listening (Anderson, 2014). According to reasechers, majority of people only listen upto twenty-five percent.it is very costly for business with poor listening behaviours.in the organisation that I managed to interact with employees, I learned that for better and effective communication to take place in business, it is essential to recognize the hindrances of effective communication and place more focus on the techniques which can better the listening skills. Some of these barriers, included, cultural barriers, nonverbal distraction and physical barriers.
Capitalization of business diversity is a challenge for many companies and individuals. When people from various background work together harmony does not happen automatically. Hence efficient and effective business communication can be improved through the understanding of the difference in values, practising focused, thoughtful and open-minded listening.Communiaction does not take place unless the sender encodes message which is meaningful which receivers can decode.
References
Anderson, A. (2014). Successful Business Communication: It Starts At The Beginning. Retrieved from https://www.forbes.com/sites/amyanderson/2013/05/28/successful-business-communication-it-starts-at-the-beginning/#147c10bb1db5
Brewer, T. (2010). What is Effective Business Communication? – Video & Lesson Transcript | Study.com. Retrieved from https://study.com/academy/lesson/what-is-effective-business-communication.html
Leddy, |. (2014). Effective Business Communication: 8 Steps to a Better Conversation. Retrieved from https://www.middlemarketcenter.org/expert-perspectives/effective-business-communication-8-steps-to-a-better-conversation
MacLachlan, M. (2011). Strategies for Effective Business Communication. Retrieved from https://www.communicaid.com/communication-skills/blog/writing-skillsemail-writing-skills/strategies-for-effective-business-communication/
McKay, M. (2012). Effective Business Communication Skills. Retrieved from https://smallbusiness.chron.com/effective-business-communication-skills-2865.html
Rohn, J. (2009). 10 Effective Business Communication Techniques | eduCBA. Retrieved from https://www.educba.com/10-effective-business-communication-techniques/
Root II, G. (2013). 7 C’s of Effective Business Communication. Retrieved from https://smallbusiness.chron.com/7-cs-effective-business-communication-114.html
Bibliography
Chapter 1: Effective Business Communication | Business Communication for Success. (2011). Retrieved from https://open.lib.umn.edu/businesscommunication/part/chapter-1-effective-business-communication/
Communicating effectively for business | Business Queensland. (2014). Retrieved from https://www.business.qld.gov.au/running-business/marketing-sales/managing-relationships/communicating-effectively
Staff, W. (2013). Five Strategies for Effective Business Communications. Retrieved from https://www.broadsoft.com/work-it/work-smarter/digital-communication-strategies-successful-businesses-use
10 Tips for Effective Business Communication | ezTalks. (2012). Retrieved from https://www.eztalks.com/unified-communications/effective-business-communication.html
Leonard, K. (2013). Importance of Good Communication in Business. Retrieved from https://smallbusiness.chron.com/importance-good-communication-business-1403.html
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