Introduction:
Toyota Motor Corporation is a Japanese company which operates its services and hold its production houses at various countries. The main operations of the business are to manufacture and retail the motor vehicles and the commercial vehicles. Company has come into the market in the year of 1937. Headquarter of the company is in Japan. Toyota motors have also started operating in the financial industry. Mainly, the area of operations of the company is Asia, Europe, Japan and American market (Reuters, 2018). Mainly 50 production houses are held by the company and the customers of the company are in 170 countries.
Toyota motors have been in the second rank in context to produce the highest number of cars. In the market of Japan, it is the largest company in context with the revenue and market capitalization. Around 3,64,445 employees are working with the company.
Each of the company is part of the society and thus it becomes important for them to identify and evaluate all the related factors of the society and must launch new events and programs on regular basis to improve the society level and does not harm the environment at huge level. The production houses and especially the manufacturing of the electric products, automobiles etc affect the environment at huge level. The main motto of Toyota is to carry out the activities and operations in such a way that the environment could be affected at lower level or not affect at all. The company keeps two factors always in mind. One is to take care about the environment and other is to improve the society level. The company has disclosed about the environment and the social events in the sustainability report and has disclosed all the compliance of GRI disclosure in order to improve the environment level in the society.
Because of the events and the activities of the Toyota motors corporations, following positive changes have taken place in the environment performance and the society welfare:
Along with the positive impact on the society and environment, few negative impacts have also been seen. Few of them are as follows:
The positive and negative impact of Toyota Motor Corporation explains that the production process and huge number of cars on the road has affected the society and environment at great level but the company has lunched various events and programs to reduce the level of negative impact.
GRI is an independent organization which helps the government and the companies to understand the impacts and issues of the human right, climates changes, pollution etc. It has launched a framework which is required to be followed by the company. It evaluates that how the companies are managing the society welfare and the environment place. It deals with the companies to disclose their strategies, activities, stakeholder practices, reporting process, events and programs etc in the annual report or the sustainability report. The main key GRI disclosure which has been followed by Toyota Motors is as follows:
Products and services:
Products and services of an organization must be disclosed along with their brief in the annual report of the business. In case of Toyota Motor Corporation, it has been found that the company has disclosed about all of the products along with their brief description for the stakeholders of the business to develop their understanding and interest in the business (Wagner, 2011).
Energy:
Energy is one of the natural resources which must be used by the business in an efficient way. To reduce the uses of energy and enhance the environment level in the society, Toyota Motor Corporation has launched new energy efficient cars. The company has offered different segment in the energy efficiency cars so that the customers could chose it according to their wish. The company has disclosed the brief about the product and their efficiency level in the annual report for the stakeholders of the business to develop their understanding and interest in the business.
Emission, Effluents and waste:
Wastage and emission of an organization must be treated and reuse it properly in order to not to affect the environment. In case of Toyota Motor Corporation, it has been found that the company is using the waste again to reduce the impact on the environment and all the details have been disclosed by the company in the annual report of the company (Jose & Lee, 2007).
Customer health and safety:
Health and safety of the customers is one of the crucial element and the factor which must be evaluated and focused by the business in an effective way. In case of Toyota Motor Corporation, it has been found that the company has launched various programs and offering the special services to the customers to reduce the level of any hazards. The company is offering the quality products along with the various safety products such as air bags etc. The company has disclosed the brief about the services in the annual report for the stakeholders of the business to develop their understanding and interest in the business.
The report of the company explains that the GRI disclosures have been done by the company in an efficient way in order to develop the understanding attractiveness among the shareholders of the business.
The main competitors company of Toyota is BMW. The comparison has been done among both the companies to identify the depth and quality of environment performance. The comparison is as follows:
Carbon disclosure project:
Both of the companies have been awarded as a grade in order to their carbon disclosure project.
Promote sustainable societies:
Both of the companies have been awarded as AA grade in order to promote the sustainable societies.
Best environment car:
The car “prime plus” of Toyota has been awarded as the best environment car. However, the car of BMW got the second position.
Initiatives:
Toyota motors have taken various initiatives such as electric cars, campaign for the traffic safety, rainforest restoration etc. On the other hand, the BMW has taken the initiate for fast energy station, various disease etc (Global reporting, 2016).
Co2 emission:
The Co2 emission process of Toyota is better as the new cars are concentrating on the less Co2. The BMW is following the similar strategies to manage the environment performance (Global reporting, 2016).
It expresses that the environmental performance of Toyota motors is enough competitive in the market.
The GRI is an independent organization which mainly works in the market to offer a framework to the companies and the government which must be followed by the business and disclose all the relate information about the business to the shareholders and other stakeholders of the business (Sherman, 2011). The GRI compliances make it easy for the stakeholders to identify and evaluate the performance of the business in context with the society and the environment.
It creates a sense of responsibility among the companies which leads them towards better management of the society and the environment position. The disclosure of the GRI compliances assures the stakeholders of the business that all the related information has been disclosed by the business (Greenbiz, 2016). In case of Toyota motors, the framework has been followed by the company which has helped the company in better goodwill and attractiveness among the shareholders of the business.
Conclusion:
To conclude, Toyota has managed and planned better place for the society and the environment. The initiates of the company are for the welfare of the society and the GRI disclosure has lead to the business towards better goodwill and attractiveness among the shareholders of the business.
Cost |
Amount (in $ ‘000) |
Raw Materials for car |
$1,500 |
Labour Cost |
$1,000 |
Spare parts |
$750 |
Gasoline |
$750 |
Engine material |
$1,000 |
Other variable cost |
$900 |
Fixed cost |
$4,000 |
Balanced Score Card: Smart Car Production |
||
Financial |
||
Objectives |
Measures |
Initiatives |
the sales and profit growth |
Lead: % change the sales |
Identify the changes in the sales in %. |
Lag: % growth |
||
Customer |
||
Objective |
Measures |
Initiatives |
Improve the loyalty and demand of the customers |
Lead: evaluate demand and offer products accordingly |
company must launch new products on regular basis |
Lag: the substitute products |
||
Internal Business Process |
||
Objective |
Measures |
Initiatives |
human resources management and improvement in internal process |
Lead: identify the demotivated factors |
the company should launch new training programs for the employees (Toyota global, 2017) |
Lag: effect of changes in the operations |
||
Learning and Growth |
||
Objective |
Measures |
Initiatives |
Advanced technology |
Lead: identify the better technology |
Company is required to adopt the technology after comforting the employees. |
Lag: Identify the right people |
(Greenbiz, 2016)
The above measurement for smart car in the balanced scorecard has been chosen because of their relevancy and the competitive level of the business in the market.
Sales mix |
Cost |
40% |
$ 17.31 |
28% |
$ 5.31 |
31% |
$ 10.85 |
|
|
Weighted Average CM per Unit |
33.48 |
|
|
Composite BEP |
|
Fixed cost |
445,000.00 |
Weighted Average CM per Unit |
33.48 |
BEP units |
13,293 |
Sales mix |
40% |
28% |
31% |
Break even units |
13,293 |
13,293 |
13,293 |
Product units at BEP |
5,377 |
3,734 |
4,182 |
Calculation of after tax profit |
|
|
|
|
Blue Tooth Head Set |
Demisting mirrors |
Self Cleaning Mats |
Expected units |
2057 |
2660 |
2414 |
|
|||
Sales |
$ 180,000.00 |
$ 125,000.00 |
$ 140,000.00 |
Less: |
|||
Labour cost |
$ 32,914.29 |
$ 31,914.89 |
$ 24,137.93 |
Material cost |
$ 57,600.00 |
$ 41,223.40 |
$ 31,379.31 |
Variable overhead |
$ 1,440.00 |
$ 1,595.74 |
$ 1,206.90 |
Fixed cost |
$ 128,381.91 |
$ 165,978.39 |
$ 150,639.70 |
Total cost |
$ 220,336.20 |
$ 240,712.43 |
$ 207,363.84 |
Net profit/Loss |
-$ 40,336.20 |
-$ 115,712.43 |
-$ 67,363.84 |
Tax rate |
30% |
30% |
30% |
NPAT |
-$ 28,235.34 |
-$ 80,998.70 |
-$ 47,154.68 |
Memorandum:
The calculations have been done on the company’s daily production and it has been found that the company is required to improve the production units. Because the current units of the company are lower than the breakeven units which means the company is not even able to make the enough revenue to cover the associated cost of the production. If the production units can’t be increased by the company than company is required to take other initiates such as company could make the changes into the sales mix or the fixed cost to reduce the number of break even units. At that level, the cost of the business would be overcome.
References:
Dingwerth, K., & Eichinger, M. (2010). Tamed transparency: How information disclosure under the global reporting initiative fails to empower. Global Environmental Politics, 10(3), 74-96.
Globalreporting. (2016). Global marketing strategy of BMW. Retrieved from: https://globalmarketingprofessor.com/global-marketing-strategy-of-bmw/
Globalreporting. (2016). GRI AND SUSTAINABILITY REPORTING. Retrieved from: https://www.globalreporting.org/information/sustainability-reporting/Pages/gri-standards.aspx.
Greenbiz. (2016). BMW and Toyota Create Most ‘Sustainable Value,’ Report Finds; GM, Fiat AmongLaggers. Retrieved from: https://www.greenbiz.com/news/2009/11/02/bmw-and-toyota-create-most-sustainable-value-gm-fiat-lag
Jose, A., & Lee, S. M. (2007). Environmental reporting of global corporations: A content analysis based on website disclosures. Journal of Business Ethics, 72(4), 307-321.
Reuters. (2018). Toyota Motor Corp (TM). Retrieved from: https://www.reuters.com/finance/stocks/companyProfile/TM
Sherman, W. R. (2011). Sustainable mobility: a look at the automotive industry. Journal of Business and Economics Research, 9(10), 47-64.
Toyota global, (2017).Making Ever-better Cars and Human Resource Development: The Forces That Power Sustainable Growth. Retrieved from: https://www.toyota.com/usa/environment/
Wagner, W. E. (2011). Imagining corporate sustainability as a public good rather than a corporate bad. Wake Forest L. Rev., 46, 561.
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