1.) The internet is the main competitive force that has challenged the television industry. Consumers can access YouTube, Hulu, Netflix and many other sites to view shows and movies online or even on their smart phones. The cable companies fear that if this continues, the number of people cancelling their service will increase drastically.
2.) There is a steady impact from disruptive technology on the companies from this case. The cable companies themselves are embracing the internet as another delivery system for its content.
Hulu is still unprofitable even after it generated over $100 million in advertising revenue. Hulu is under pressure to earn even more advertising dollars and to set up a subscription service.
3.) The cable programming and delivery companies are striking back. The internet has provided new ways for television studios to distribute and sell their content. Television broadcast networks have put television shows on their websites. In July 2009, Comcast Corp. began a trial program to bring some network shows to the web.
Cable networks are hoping that by making more television shows available online for subscribers, they will preserve and possible expand the cable TV subscription model.
4.) The cable company has to remain profitable and retain their subscribers. The internet is another tool for them to keep their customers happy. Also, cable programmers stand to earn more advertising revenue from their online content. This is because viewers can’t skip ads on TV programs streamed from the web. Technology is always evolving so the cable industry just has to keep up and evolve with it.
5.) I do believe the cable companies have found a successful new business model not so much to compete with the internet but to use it as a resource. The internet is a wonderful tool and pretty much everyone utilizes it. The cable industry would be foolish not to utilize it too; and they are. People who subscribe to cable can also watch their shows on the web for free. They can watch them from their computers, their phones, and tablets. This means that wherever a customer goes, they can access their subscription. They view the advertisements. All the while the money is just racking up for these cable companies.
6.) I have noticed that in order to really attain what you are looking for, you will need a subscription to some type of carrier; whether the subscription is to the cable company, Netflix, or wherever. All the sites want you to sign up. I do not currently have a cable subscription but I do access movies online through Netflix. I also have a huge selection of DVDs at my house. I do not have much time for TV so for me it would be a waste of money to have a cable subscription. Netflix is $7.99 a month and I can watch movies instantly either from my WII or my laptop. It is very convenient and all that I need.
Remember! This is just a sample.
You can get a custom paper by one of our expert writers.
Get your custom essay
Helping students since 2015
Essay Writing Service Features
Our Experience
No matter how complex your assignment is, we can find the right professional for your specific task. Contact Essay is an essay writing company that hires only the smartest minds to help you with your projects. Our expertise allows us to provide students with high-quality academic writing, editing & proofreading services.
Free Features
Free revision policy
$10Free bibliography & reference
$8Free title page
$8Free formatting
$8How Our Essay Writing Service Works
First, you will need to complete an order form. It's not difficult but, in case there is anything you find not to be clear, you may always call us so that we can guide you through it. On the order form, you will need to include some basic information concerning your order: subject, topic, number of pages, etc. We also encourage our clients to upload any relevant information or sources that will help.
Complete the order form
Once we have all the information and instructions that we need, we select the most suitable writer for your assignment. While everything seems to be clear, the writer, who has complete knowledge of the subject, may need clarification from you. It is at that point that you would receive a call or email from us.
Writer’s assignment
As soon as the writer has finished, it will be delivered both to the website and to your email address so that you will not miss it. If your deadline is close at hand, we will place a call to you to make sure that you receive the paper on time.
Completing the order and download